Content Marketing Specialist
ZoomSalary not specified
Full Time
Entry Level & New Grad
Not SpecifiedCompensation
Entry Level & New Grad, Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Payments, Financial Technology, MarketingIndustries
Requirements
- 3+ years of digital marketing experience and designing
- Full professional level fluency in Japanese
- Business level in English
- Experience in graphic design and video creation (even at a junior level)
Responsibilities
- Work closely with the Head of Consumer Marketing to assist in the development and implementation of the company's brand strategy and ensure all marketing efforts serve to achieve immediate and long-term business goals
- Support the development and implementation of integrated marketing plans (both offline and online) for given products and services to support the agreed marketing strategies and achievement of KPIs
- Support the Head of Consumer Marketing to serve as a brand & marketing steward, ensuring our brand is always presented in alignment with brand vision and purpose
- Support the development of a marketing strategy deck and analyze and report on the performance and efficiency of campaigns
- Oversee administrative deliverables related to consumer marketing project management
- Support the creation and execution of visually compelling digital marketing assets for social media, web, and campaign initiatives
- Design graphics, layouts, and visual elements that align with brand guidelines and campaign objectives
- Edit video content for digital channels, including short-form and long-form videos, reels, and stories
- Collaborate with marketing and cross-functional teams to brainstorm and deliver creative concepts for digital and social campaigns
- Ensure all creative deliverables meet quality standards and are optimized for various platforms and audiences, especially Gen Z
- Stay current with design and video trends, applying new techniques and creative approaches to enhance engagement
- Utilize Adobe Photoshop, Illustrator, Premiere Pro, and After Effects for design and video production tasks
Skills
Brand Strategy
Marketing Plans
Market Research
Advertising
Content Creation
Event Planning
Data Analytics
Graphic Design
Digital Marketing
Campaign Management
Visa
Global digital payment network provider
About Visa
Visa operates a global digital payment network that facilitates electronic payments for millions of people daily. The company connects consumers, businesses, financial institutions, and governments, allowing them to make transactions using Visa cards. Each time a card is used, Visa earns money through transaction, service, and data processing fees. Unlike many competitors, Visa focuses on expanding access to financial services for underserved communities and supporting local economies. The company's goal is to promote financial inclusivity and drive sustainable commerce, ensuring that more people can participate in the global economy.
San Francisco, CaliforniaHeadquarters
1958Year Founded
$55.8MTotal Funding
ANGEL_INDIVIDUALCompany Stage
Fintech, Financial ServicesIndustries
10,001+Employees
Benefits
Health Insurance.
Life Insurance.
Dental Insurance.
Disability Insurance.
Accidental Death & Dismemberment Insurance.
Risks
CBDCs could reduce reliance on Visa's payment network.
'Buy Now, Pay Later' services may decrease traditional credit card transactions.
Fintech startups offering zero-fee transactions could pressure Visa's revenue model.
Differentiation
Visa operates a global digital payment network connecting millions daily.
The company focuses on financial inclusivity and sustainability in its operations.
Visa collaborates with central banks on Central Bank Digital Currencies (CBDCs).
Upsides
Visa's partnership with fintechs enhances cross-border payment solutions.
Adoption of blockchain technology could revolutionize digital payments.
AI-driven fraud detection systems are reducing fraudulent activities.
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