Market Intelligence & Analytics Coordinator (RGM Solutions) at Nielsen

Cotia, Sao Paulo, Brazil

Nielsen Logo
Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Market Research, Consumer Goods, AnalyticsIndustries

Requirements

  • A Graduate degree holder in any discipline
  • Proven experience in Consumer or Business Intelligence within the FMCG sector
  • Strong expertise in executing complex data analyses and generating actionable insights
  • Excellent written and verbal communication skills in English
  • Inspirational leader with a track record of developing mid-level talent
  • Skilled in coaching and mentoring junior associates
  • Strong interpersonal skills with the ability to manage diverse performance scenarios
  • Detail-oriented with excellent organizational capabilities
  • Collaborative mindset and ability to navigate conflicting priorities effectively

Responsibilities

  • Works closely with internal teams and clients to understand client’s business priorities and opportunities for engagement, executing against an analytic strategy that is aligned with client expectations
  • Responsible for reports presented to clients, serving as mid reviewer, delivering consultative and big-picture insights to drive success, and consulting on special projects to provide extra value to clients
  • Acts as the “expert on call” for clients, resolving issues and driving technical dialogue, driving expertise of services, tools and metrics in the Account Development and Analytic organizations
  • Helps troubleshoot analytics/quality and other misc. issues throughout project life cycle, leveraging Analytical Excellence and Strategic Consulting to drive client relationships
  • May occasionally consult with Specialties team and provide sign-off on less complex deliverables
  • Directly manages analysis, providing performance coaching, reviewing work, collecting and providing feedback on a study-by-study basis
  • Identify development areas for project team, looking for opportunities to stretch and grow junior talent, monitoring influx of project work and manages across the team to ensure work is distributed efficiently
  • Develops and maintains client standards: deliverables, terminology, questionnaire standards, study designs, etc. and creates client playbooks
  • Lead the team with a focus on performance tracking, KPI management, and continuous development of team members

Skills

Market Intelligence
Analytics
Machine Learning
AI
Revenue Growth Management
Pricing Optimization
Promotions Analysis
Trade Spending
Predictive Analytics
Data Science
Scenario Simulation
Capacity Planning
Consultative Analytics
Client Reporting

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters
1963Year Founded
$45.1MTotal Funding
ACQUISITIONCompany Stage
Data & Analytics, ConsultingIndustries
10,001+Employees

Benefits

Health Insurance
401(k) Retirement Plan
401(k) Company Match
Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.
Privacy regulations may impact Nielsen's data collection capabilities.
Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.
The Diverse Media Equity program elevates diverse-owned media companies' visibility.
Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.
Partnerships with P&G and NMSDC support diverse media representation.
Collaboration with TikTok improves digital audience measurement services.

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