Manager, Marketing Operations (Global Focus) at PlayStation Global

San Mateo, California, United States

PlayStation Global Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Gaming, EntertainmentIndustries

Requirements

  • Experience partnering across organizations
  • Demonstrated experience in marketing operations
  • Ability to thrive in a complex global matrix structure
  • Strong analytical and problem-solving skills
  • Excellent communication and collaboration skills

Responsibilities

  • Refine and manage the end-to-end global marketing operations process, ensuring seamless integration with planning cycles (MRP, Annual Strategic Plan, Operating Plan, Quarterly Forecasts)
  • Develop and document standard operating procedures to optimize global marketing workflows
  • Collaborate with stakeholders to identify areas of ambiguity in decision-making and provide solutions through RAPID-based role alignment and documentation
  • Develop templates and tools to collect, organize, and visually present product launch and campaign workflows and timelines, ensuring efficient tracking and communication of key milestones to stakeholders
  • Partner with the global marketing budget process, collaborating with Corporate Planning and Commercial Finance teams to communicate timelines as part of a holistic planning timeline, deliverables, and connection to strategic priorities
  • Provide input and recommend metrics to benchmark marketing allocations at the territory level
  • Commission analysis of global marketing performance metrics and key drivers to inform decision-making and prioritization
  • Support leadership by commissioning data-driven insights

Skills

Marketing Operations
Strategic Planning
Process Optimization
RAPID Framework
Stakeholder Collaboration
Analytical Skills
Problem Solving
Global Matrix Management
Workflow Management
SOP Development
Template Creation
Planning Cycles

PlayStation Global

Designs and markets gaming consoles and accessories

About PlayStation Global

Working at PlayStation offers the opportunity to be part of a leading company in the gaming industry, renowned for its cutting-edge technology like haptic feedback and 4K HDR visuals. Employees are immersed in a culture of innovation and excellence that pushes the boundaries of gaming and entertainment. Contributing to a globally recognized brand that consistently delivers high-quality, immersive gaming experiences, ensures a dynamic and fulfilling work environment.

Foster City, CaliforniaHeadquarters
1994Year Founded
M_AND_ACompany Stage
Consumer Software, Entertainment, GamingIndustries
1,001-5,000Employees

Benefits

Health and wellness: Medical (PPO, HDHP, and HMO), dental, vision, disability, employee assistance program, flexible spending accounts, health savings account, student loan repayment assistance, education reimbursement program, wellness reimbursement, identity theft protection, basic and voluntary life and AD&D insurance, business travel accident insurance, 4.5% 401(k) match, commuter program, additional voluntary programs (group legal, pet insurance, auto and home insruance), onsite flu shots and biometric screenings
Family and time off: 12 paid holidays, generous PTO, paid parental leave, adoption assistance program, 529 college savings plan match, back-up child care, parental and elder care coaching
Perks: Sony product discounts, passport perks program, monthly $10 Playstation Network voucher, employee referral bonus, game launch events

Risks

Increased competition from cloud gaming services may impact PlayStation's market share.
Semiconductor shortages could affect PlayStation 5 sales and customer satisfaction.
Cybersecurity threats pose risks to PlayStation Network's stability and user trust.

Differentiation

PlayStation Network offers a comprehensive suite of gaming and media services.
The platform supports a wide range of PlayStation consoles and devices.
PlayStation's integration with PSVR enhances its virtual reality gaming experience.

Upsides

PlayStation's acquisition of Haven Studios could boost exclusive game offerings.
The rise of cross-platform play can increase user engagement on PlayStation Network.
Growing VR market aligns with PlayStation's investment in PSVR technology.

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