Manager, Category Leadership at J.M. Smucker

Orrville, Ohio, United States

J.M. Smucker Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Food and Beverage, Consumer Packaged GoodsIndustries

Requirements

  • Bachelor’s degree
  • 6+ years in Consumer-Packaged Goods (CPG) industry
  • 3+ years Shopper Insights or Category Management experience
  • Strong storytelling with data skills
  • Strong communication skills (verbal and written)
  • Strong technical skills in Excel, PowerPoint, Circana or AC Nielsen (POS and Panel)
  • Strong computer and analytic skills
  • Proficient in leveraging Syndicated and Panel Data

Responsibilities

  • Develop Category Leadership Growth Driver Strategies, Initiatives and Content at a national level
  • Develop Category Leadership Plans / Growth Driver category roadmaps of compelling category strategies that drive the category’s future growth potential
  • Lead / Develop 4P Guiding Principles
  • Provide national level thought leadership, maintain Category Knowledge Estate
  • Collaborate and influence across the commercial organization (Marketing, Insights, Growth, R&D, Field Category, Sales)
  • Build Category selling stories at a national level to be seamlessly executed at the customer level by working directly with field category on a regular basis (requires high level of cross functional collaboration and storytelling with data skills)
  • Identify, build and execute shopper learning plans in concert with JMS Shopper Insights team
  • Develop Shopper centric insights analytics on a national scale
  • Leverage available data and insight resources to identify and create new insights and category opportunities
  • Collaborate with Marketing, Sales & Category Leadership teams to translate and disseminate JM Smucker Thought Leadership with key customers
  • Provide category consultation at internal and external meetings to provide context, direction, and guidance regarding potential actions
  • Feed back retailer and commercial team learnings to JM Smucker & business areas
  • Provide project support and resolve category issues, as needed
  • Identify requirements for category management tool development and data support systems

Skills

Category Leadership
Shopper Insights
Data Analytics
Storytelling with Data
Strategic Planning
Cross-functional Collaboration
4P Strategy
Consumer Insights

J.M. Smucker

About J.M. Smucker

N/AHeadquarters
N/AYear Founded
N/ACompany Stage

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