Lead – Business Analytics & Insights at InMobi

Bengaluru, Karnataka, India

InMobi Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Advertising, Technology, Mobile, E-commerceIndustries

Requirements

  • (Not explicitly listed in the provided job description excerpt; typically include experience in business analytics, data analysis, SQL, Python/R, BI tools like Tableau/Power BI, and leadership skills for a Lead role.)

Responsibilities

  • (Not explicitly listed in the provided job description excerpt; team focuses on driving data-driven decision-making by transforming data into strategic insights across InMobi.)

Skills

Business Analytics
Data Insights
SQL
Python
Tableau
Machine Learning
AI
Advertising Analytics
A/B Testing
Data Visualization

InMobi

Mobile advertising and programmatic solutions provider

About InMobi

InMobi specializes in mobile advertising and marketing technology, focusing on the automated buying and selling of ad space within mobile applications. Their platform allows media buyers and marketers to efficiently purchase ad space to reach specific audiences, while app publishers can monetize their applications by selling ad space. InMobi offers a range of advertising solutions, including demand-side platforms (DSPs) for buyers and supply-side platforms (SSPs) for publishers, along with analytics tools to enhance ad performance and minimize fraud. Unlike many competitors, InMobi also provides educational resources through InMobi U, helping clients understand the in-app programmatic ecosystem. The company's goal is to optimize ad revenue for both advertisers and publishers while establishing itself as a leader in mobile advertising education.

Kadubeesanahalli, IndiaHeadquarters
2007Year Founded
$214.6MTotal Funding
DEBTCompany Stage
Consumer Software, Education, EntertainmentIndustries
11-50Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
401(k) Company Match
Unlimited Paid Time Off
Flexible Work Hours
Wellness Program
Free Lunch
Pet Insurance
Employee Assistance Program

Risks

Increased competition from local players like VerSe in the digital marketing space.
Potential over-reliance on debt financing could impact financial stability.
Pressure to deliver on AI-driven expansion could strain resources if not managed well.

Differentiation

InMobi offers a comprehensive suite of advertising solutions for advertisers and publishers.
The company provides advanced analytics and optimization tools to improve ad performance.
InMobi's partnership with Scope3 pioneers green media offerings, attracting eco-conscious brands.

Upsides

InMobi secured $100 million to enhance AI capabilities for sophisticated ad targeting.
The company is recognized as a 'Strong Performer' in the sell-side platform market.
InMobi's planned IPO indicates strong market confidence and potential capital for expansion.

Land your dream remote job 3x faster with AI