Product Marketing Manager - East US
ApixioFull Time
Junior (1 to 2 years)
The Head of Product Marketing must possess GRC expertise, either through Big 4 consulting experience or as a practitioner, and have previous product marketing experience with a complex security SaaS tool. Deep knowledge of the compliance landscape is essential to identify customer pain points and understand differentiated solutions. The ideal candidate is a seasoned storyteller with a portfolio of content that simplifies complex technical concepts into user-centric narratives, and possesses excellent verbal and written communication skills.
The Head of Product Marketing will lead the end-to-end product launch process and serve as a key evangelist for new platform capabilities. This role involves analyzing market trends, customer requirements, and buying behaviors to inform corporate strategy and support integrated marketing campaigns. Responsibilities include overseeing the competitive intelligence program, developing impactful messaging and enablement assets, promoting the company's value proposition through various channels, leading the customer reference program, and partnering cross-functionally with R&D, Sales, CSs, SEs, and customers to gather market intelligence and inform product roadmap priorities. Additionally, the role requires creating compelling content to increase market awareness and drive adoption, as well as managing and expanding engagement with industry analysts.
Cloud platform for high-performance computing
Rescale offers a cloud-based platform for high-performance computing (HPC) solutions aimed at computational engineering and research & development (R&D). The platform helps clients overcome limitations of outdated hardware by providing scalable computing resources, enabling faster product development and improved collaboration. Rescale differentiates itself with a pay-as-you-go model, allowing clients to access computing power on demand. The company's goal is to enhance innovation and competitiveness in the digital engineering sector.