Head of GTM Operations at Promise

San Francisco, California, United States

Promise Logo
$220,000 – $280,000Compensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Software, FintechIndustries

Requirements

  • 8+ years of experience in revenue operations, GTM operations, or related roles in B2B SaaS or regulated industries
  • Proven success building GTM Ops functions from early stage through scale, including systems, processes, and metrics
  • Deep understanding of sales, marketing, and CS motions, including deal qualification, pipeline coverage, renewals, and retention
  • Expertise with CRM and GTM tooling (HubSpot, Salesforce, marketing automation, reporting tools)
  • Strong analytical skills; able to define and track core metrics (bookings, ARR, retention, CAC, efficiency)
  • Experience running Deal Desk and RFP processes
  • Comfortable collaborating with cross-functional teams (Sales, Marketing, Product, Customer Success)
  • Strong leadership and project management skills
  • Experience with data analysis and reporting tools (e.g., Tableau, Power BI)
  • Familiarity with cloud-based CRM systems (e.g., Salesforce)
  • Strong communication and presentation skills
  • Experience with budgeting and resource allocation (e.g., 2026 and beyond)

Responsibilities

  • Establish and lead pipeline review, including deal qualification frameworks (BANT, MEDDIC, etc.)
  • Define and maintain ICP segmentation (federal, state, local, utilities) and ensure alignment across GTM functions
  • Stand up a Deal Desk function for strategy, approvals, and RFP responses
  • Partner with Finance, Product, and GTM leaders on pricing and ROI models
  • Partner with Finance and leadership to design compensation plans aligned to company goals
  • Define and operationalize sales → delivery handoffs to ensure seamless customer onboarding
  • Support definition of CS/AM models and track renewals, expansions, gross/net retention
  • Implement marketing automation, lead capture, and scoring systems to improve funnel efficiency
  • Build and maintain reporting dashboards across bookings, revenue, ARR, retention, and funnel health
  • Facilitate cross-functional alignment between Sales, Marketing, Product, and CS, and provide board-ready reporting on GTM performance
  • Collaborate with leadership on org planning and resource allocation for 2026 and beyond

Skills

Key technologies and capabilities for this role

Pipeline ManagementDeal QualificationPricingPackagingCompensation DesignRenewal TrackingExpansion TrackingMarketing AutomationReporting DashboardsSales EnablementCross-functional Collaboration

Questions & Answers

Common questions about this position

What is the salary range for the Head of GTM Operations role?

The salary range is $220K - $280K.

Is this position remote or hybrid?

The position is hybrid.

What key skills and experiences are required for this role?

The role requires strategic thinking, hands-on execution, collaboration with cross-functional leaders, expertise in pipeline management, deal qualification frameworks like BANT or MEDDIC, forecasting, compensation design, and marketing automation.

What is the company culture like at Promise?

The team includes experts from Palantir, Google, Stripe, and government leaders; they work hard, believe deeply in their mission to transform public systems, and are building innovative technology in a high-growth environment backed by top investors.

What makes a strong candidate for this Head of GTM Operations position?

Strong candidates will have experience building and scaling GTM operations in high-growth environments, with skills in strategic planning, pipeline management, deal qualification, compensation design, and cross-functional collaboration.

Promise

Software solutions for government-citizen interactions

About Promise

Promise offers software solutions that improve how governments interact with their citizens, focusing on aid distribution and rebate systems. Their technology helps identify vulnerable community members and streamline income verification, increasing access to benefits while reducing fraud. The PromisePay Platform provides affordable payment options for low-income households facing public services debt. The company aims to create a respectful and efficient relationship between governments and citizens, ensuring everyone can access necessary resources.

Oakland, CaliforniaHeadquarters
2017Year Founded
$46.8MTotal Funding
SERIES_BCompany Stage
Data & Analytics, Government & Public Sector, Social ImpactIndustries
51-200Employees

Risks

Competition from fintech companies could erode Promise's market share.
Changes in government policies may impact demand for Promise's services.
Economic downturns could reduce funding for programs Promise supports.

Differentiation

Promise partners with utilities and government agencies for flexible payment options.
The company uses advanced technology for quick and reliable income verification services.
Promise's solutions are SOC 1, SOC 2, and PCI-DSS compliant, ensuring high security.

Upsides

Increased adoption of digital payment solutions boosts demand for PromisePay.
AI-driven outreach methods enhance customer engagement in the public sector.
Focus on data privacy aligns with Promise's security compliance, increasing client trust.

Land your dream remote job 3x faster with AI