Copywriter
Phantom- Full Time
- Mid-level (3 to 4 years)
Candidates should possess 6+ years of fin-tech/blockchain content writing experience, exceptional ability to craft impactful writing, and proven experience as a Senior Copywriter with a strong portfolio showcasing work in the crypto industry, product descriptions, CRM content, and advertising campaigns. They should also have an in-depth understanding of the crypto landscape, including cryptocurrencies, blockchain technology, industry trends, and the target audience's interests and preferences, along with proficiency in writing for different channels and formats, such as social media, websites, emails, push notifications, and other in-app pop-ups. Strong collaboration and communication skills are necessary to align messaging and maintain brand consistency.
The Growth Creative Copywriter will create innovative and compelling content for digital platforms, including social media, websites, video, email, and in-app content, and understand content writing for various ad channels. They will work closely with the Growth team, including Acquisition, CRM, and Data Analytic teams, to create effective copywriting solutions, conduct research and conceptualize ideas to develop engaging messages for the target audience, and write content in various formats, including push notifications, emails, blogs, and other short-form and long-form digital channels. The role also involves setting the tone and driving creativity, ensuring excellence in collaboration with the Project Manager and Creative team, staying up-to-date with trending topics and news to identify content opportunities, gathering input and validating content with internal teams, ensuring consistency and quality across all written materials, taking ownership of projects from concept to delivery, aligning with brand guidelines, managing multiple projects simultaneously in a fast-paced environment, meeting deadlines with attention to detail, utilizing AI tools to develop compelling visuals and content, and adapting the tone, style, and content to each specific channel.
Cryptocurrency trading and financial services platform
Crypto.com provides a platform for trading and managing cryptocurrencies, catering to over 100 million customers worldwide. Users can buy, sell, and store various cryptocurrencies while benefiting from services like transaction processing and card issuance. The platform generates revenue primarily through transaction fees and premium services, ensuring a secure and user-friendly experience. What sets Crypto.com apart from its competitors is its strong focus on regulatory compliance, security, and privacy certifications, which builds trust among users. The company's goal is to accelerate cryptocurrency adoption, aiming to have 'Cryptocurrency in Every Wallet™' and to support builders and entrepreneurs in creating a more equitable digital ecosystem.