Director, Brand Design at Opendoor

Ontario, Canada

Opendoor Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Real Estate, Technology, MarketingIndustries

Requirements

  • 8–12+ years in brand, visual, or hybrid product/marketing design roles; tech, fintech, or consumer marketplace experience preferred
  • A portfolio that demonstrates both storytelling and systems thinking — brand expressed across UI, campaigns, and content with measurable impact
  • Proven track record building and scaling design systems used by product and marketing; fluency in tokens, components, documentation, and governance
  • Strong cross-functional chops — comfortable partnering with Growth, Product, Data Science, Media, and Engineering
  • Mastery of Figma and modern design workflows; familiarity with motion design, illustration, and component libraries is a plus
  • Bias for clarity, simplicity, and trust; exceptional craft and a knack for translating strategy into shipped work
  • Player-coach mindset: you can zoom out to set direction and zoom in to execute with excellence
  • AI Fluency: Demonstrated mastery of AI-powered design tools (e.g., Midjourney, Magnific, Runway, etc.) for ideation, asset creation, and production
  • Scalable Systems: Experience building and using scalable design systems, including AI prompt libraries and component kits to accelerate team-wide output
  • High-Velocity Execution: A portfolio that showcases an ability to produce high-quality work in rapid, iterative cycles, with examples of projects that went from concept to launch in days, not weeks
  • Pragmatic Craft: Proven ability to make smart trade-offs between speed and polish, delivering excellent results within a fast-paced, evolving environment

Responsibilities

  • Translate brand strategy into a modern, scalable design system (tokens, color, type, iconography, illustration, motion, accessibility) that powers both product and marketing
  • Lead the end-to-end refresh of Opendoor’s design system; establish governance, documentation, versioning, and adoption plans
  • Build clear, modular guidelines and templates for internal teams and external partners to move fast with quality
  • Partner with Product Design and Growth PMs to infuse brand personality into in-product moments (onboarding, confirmations, animations, empty states, education)
  • Design and optimize growth surfaces: website, landing pages, offer flows, onboarding, email/CRM, and paid media destinations
  • Champion an end-to-end customer journey — ensuring visual and emotional consistency from first impression to closed deal
  • Concept and deliver integrated campaigns and content that connect seamlessly to the product experience
  • Create tooling and repeatable systems for performance creative across channels (CRM, web, social, programmatic, video, OOH, retail signage)
  • Infuse motion and storytelling to bring warmth, confidence, and humanity to the brand while driving measurable lift
  • Serve as a connector across Marketing, Product Design, Comms, Data, and Media — aligning what we promise with what we deliver
  • Establish design quality bars, review rituals, accessibility standards, and localization guidance
  • Manage agency/vendor relationships; coach and uplevel designers and cross-functional creators. Opportunity to build a small, high-impact team over time

Skills

Design System
Brand Strategy
Tokens
Color Systems
Typography
Iconography
Illustration
Motion Design
Accessibility
Product Design
UI Design
Campaign Design
Landing Pages
Email Design
CRM
Paid Media
Storytelling
Leadership
Mentoring

Opendoor

Technology-driven platform for buying and selling homes

About Opendoor

Opendoor simplifies the buying and selling of homes in the U.S. residential real estate market. For sellers, it offers a quick process where they can request a cash offer by providing property details. Using proprietary algorithms and market data, Opendoor generates a competitive offer, allowing sellers to avoid the traditional listing and negotiation hassles. For buyers, Opendoor provides a platform to browse homes and schedule self-guided tours, with the option to use their own agents. The company earns revenue through service fees from sellers and potential appreciation from homes it buys and resells. Opendoor's goal is to make real estate transactions more efficient and less stressful, while expanding its market presence and ensuring client safety.

San Francisco, CaliforniaHeadquarters
2014Year Founded
$2,023.2MTotal Funding
IPOCompany Stage
Data & Analytics, Real EstateIndustries
1,001-5,000Employees

Benefits

Happier workdays - Add a little fun to your workday with Pendo board game night, team karaoke, ping pong, or enjoy a local brew on our rooftop deck.
Health and wellness benefits - Generous health and wellness plans designed to meet the needs of you and your family, including medical, dental, and vision benefits.
Paid parental leave - Up to 16 weeks of paid parental leave, and a flexible schedule upon your return to help you make the most of those special moments.
Learning and development - In-house management development classes, guest speaker lunch and learns, and select conferences help keep talent sharp.
Flexible work hours and PTO - Enjoy the benefits of a flexible time off policy, flexible work hours, and paid parental leave.
Global offices - Work across the globe in the cities that we love like Raleigh, San Francisco, New York, Herzliya, Tokyo, London and Sheffield.

Risks

Increased competition from tech-driven traditional real estate firms may erode market share.
Recent layoffs could impact operational efficiency and service quality.
Strategic shifts from new executive appointments may not align with market demands.

Differentiation

Opendoor offers a seamless, quick, and transparent home buying and selling experience.
The company uses proprietary algorithms to provide competitive cash offers to sellers.
Opendoor's user-friendly platform allows self-guided home tours and online purchase completion.

Upsides

Growing consumer preference for digital transactions aligns with Opendoor's online platform.
AI-driven predictive analytics can enhance Opendoor's pricing algorithms for competitive offers.
Remote work trends expand Opendoor's market opportunities in suburban and rural areas.

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