Landed

Digital Marketing Specialist (HubSpot Experience)

Argentina

Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing & AdvertisingIndustries

Position Overview

  • Location Type: Remote
  • Employment Type: Contract
  • Job Title: Digital Marketing Specialist (HubSpot Experience)
  • Salary: (Salary information not provided in the text) A skilled Digital Marketing Specialist with a talent for optimizing marketing workflows and creating impactful landing pages. This role focuses on leveraging HubSpot to streamline processes, engage audiences, and drive results.

Requirements

  • Minimum of 2 years of experience working with HubSpot.
  • Demonstrated ability to effectively utilize HubSpot’s features and functionalities.
  • Proficiency in:
    • Building landing pages
    • Editing workflows
    • Creating custom properties
  • Strong understanding of marketing automation best practices and experience implementing automation strategies.
  • Excellent problem-solving skills with the ability to troubleshoot issues and find solutions.
  • Exceptional communication and collaboration abilities, with a track record of working effectively in cross-functional teams.

Responsibilities

  • Effectively manage and execute tasks within HubSpot, including building forms, editing workflows, and creating custom properties.
  • Collaborate with marketing and sales teams to understand objectives and implement strategies within HubSpot to achieve goals.
  • Proactively identify areas for improvement within existing workflows and landing pages, implementing changes to optimize performance.
  • Utilize HubSpot’s automation capabilities to streamline processes and improve efficiency.
  • Monitor and analyze data to derive insights and make data-driven decisions to enhance marketing efforts.
  • Communicate proactively with team members, providing updates on progress and actively seeking input and feedback.
  • Show initiative in suggesting and implementing new ideas and strategies to drive continuous improvement.

Application Instructions

  • (Application instructions not provided in the text)

Company Information

  • (Company information not provided in the text)

Skills

HubSpot
Landing Pages
Workflows
Custom Properties
Marketing Automation
Data Analysis
Problem-Solving
Communication
Collaboration

Landed

Down payment assistance for educators' homeownership

About Landed

Landed helps essential professionals, especially educators, achieve homeownership by providing down payment assistance and homebuying support. Their main service is a shared equity down payment program that allows educators to reach a 20% down payment on a home without income restrictions, making it easier for them to buy homes. Landed partners with schools, real estate agents, and community organizations to offer free homebuying education, competitive property reviews, and personalized support from experts. Unlike other companies, Landed focuses specifically on educators and essential professionals, addressing their unique needs for affordable housing. The goal is to build financial security for educators and strengthen communities by enabling them to live near their workplaces.

San Francisco, CaliforniaHeadquarters
2015Year Founded
$56.7MTotal Funding
SERIES_BCompany Stage
Social Impact, Financial Services, Real EstateIndustries
1-10Employees

Risks

Rising interest rates could reduce demand for Landed's homeownership services.
Increased competition from other proptech companies may erode Landed's market share.
Potential regulatory changes could affect the viability of Landed's shared equity program.

Differentiation

Landed focuses on essential professionals, particularly educators, for homeownership assistance.
The company offers a unique shared equity down payment program without income restrictions.
Landed partners with educational institutions to extend its reach and impact.

Upsides

Landed raised $31 million in Series B funding to expand its services.
The rise of digital mortgage platforms aligns with Landed's tech-savvy educator clientele.
Growing ESG investing trends provide more funding opportunities for mission-driven companies like Landed.

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