Digital Experience Product Manager at Tovala

Chicago, Illinois, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Food TechIndustries

Requirements

7+ years of experience in a mix of technical and product management roles, ideally owning a digital product or app experience end-to-end from discovery through delivery
Started out as an engineer (or similarly technical role), ideally spent time as a tech lead or engineering manager
Strong technical acumen with passion for understanding customer problems and finding delightful, practical solutions
Excellent communicator able to explain complex technical concepts to non-technical partners and translate complex ideas into clear product stories and priorities
Proven cross-functional collaborator who thrives working with designers, engineers, and stakeholders

Responsibilities

Serve as the voice of the customer for mobile app and web experiences, ensuring interactions make eating well at home easy
Work with UX designers, engineers, cross-functional partners, and company leadership to define and deliver high-quality digital experiences across mobile and web
Drive product discovery and partner with design and engineering to build low-cost prototypes proving customer value and business impact
Collaborate with tech leads to turn customer insights and business goals into clear, actionable product plans
Measure project success by setting clear success criteria upfront and tracking relevant metrics
Partner closely with engineering to make smart technical trade-offs, prioritize work, and improve discovery and delivery processes
Continuously refine and improve digital user experiences based on feedback, performance data, and emerging best practices

Skills

Key technologies and capabilities for this role

Product ManagementUX DesignPrototypingMobile AppWeb PlatformsCustomer ResearchA/B TestingAgile

Questions & Answers

Common questions about this position

What is the work location or arrangement for this role?

The position is based in Chicago, IL, with a hybrid work arrangement.

What salary or compensation does this role offer?

This information is not specified in the job description.

What key skills are required for the Digital Experience Product Manager role?

Key skills include serving as the voice of the customer, collaborating with UX designers, engineers, and cross-functional partners, driving product discovery with prototypes, defining actionable product plans, measuring success with metrics, and making technical trade-offs.

What is the company culture like at Tovala?

Tovala has invested strongly in building a unique culture that fosters growth, personal development, and camaraderie.

What makes a strong candidate for this product manager position?

A strong candidate loves collaborating across disciplines, learning through experimentation, and taking pride in delivering products that work beautifully for real people.

Tovala

Smart oven with meal delivery service

About Tovala

Tovala combines hardware, software, and food to simplify home cooking with its Tovala Smart Oven and meal delivery service. The Smart Oven is a countertop appliance that cooks meals automatically when customers scan a QR code on Tovala-prepared meals. This system is designed for busy individuals and families who want healthy, home-cooked meals without spending much time cooking. Tovala targets health-conscious consumers and operates in the meal kit and smart kitchen appliance markets. Its business model includes selling the Smart Oven and offering a subscription service for meal deliveries, ensuring a seamless cooking experience. Revenue comes from oven sales and subscription fees, and the company has experienced rapid growth since its start in 2015, building a loyal customer base. Tovala also focuses on creating a positive work culture, valuing employee well-being and fostering a supportive environment.

Chicago, IllinoisHeadquarters

2017Year Founded

$69.6MTotal Funding

SERIES_CCompany Stage

Food & Agriculture, Hardware, Consumer GoodsIndustries

51-200Employees

Benefits

Health Insurance

Dental Insurance

401(k) Company Match

Company Equity

Paid Vacation

Paid Holidays

Risks

Increased competition from smart kitchen appliance companies like June Oven and Brava.

Potential supply chain issues due to semiconductor shortages affecting smart oven production.

Rising costs of ingredients and logistics could impact meal delivery pricing and profitability.

Differentiation

Tovala combines a smart oven with a meal delivery service for convenience.

The Tovala Smart Oven automates cooking through QR code scanning for effortless meals.

Tovala targets health-conscious consumers with chef-crafted, nutritious meals and smart technology.

Upsides

Partnership with Jesse Tyler Ferguson enhances brand visibility and broadens audience reach.

Launch of affordable Smart Oven Air Fryer attracts cost-conscious consumers, expanding customer base.

$30M Series C funding fuels growth and innovation in food technology sector.

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