Demand Generation Working Student (all genders) at Urban Sports Club

Berlin, Berlin, Germany

Urban Sports Club Logo
Not SpecifiedCompensation
InternshipExperience Level
Part TimeJob Type
UnknownVisa
Fitness, Wellness, Marketing, B2BIndustries

Requirements

  • Currently enrolled as a student (Bachelor’s or Master’s) in Marketing, Business, Economics, or a quantitative field
  • A proven interest in digital marketing, analytics, or sales/revenue operations
  • Proficiency in Excel/Google Sheets (mandatory); familiarity with a CRM (e.g., Salesforce, HubSpot) or BI tool (e.g., Looker) is a strong plus
  • Analytical skills with an ability to translate raw data into clear, actionable insights—you enjoy asking "why" and "what if"
  • Strong soft skills, including excellent communication, teamwork, and problem-solving abilities, to thrive in our collaborative environment, and a high degree of adaptability and emotional intelligence when interacting with colleagues and partners across all levels
  • Excellent communication skills in English and German

Responsibilities

  • Assist in the planning, execution, and optimization of demand generation campaigns across channels (email, paid ads, webinars, content marketing, etc.)
  • Help maintain and segment the CRM database for targeted outreach
  • Collaborate with the creative team to develop campaign assets such as landing pages, ebooks, brochures
  • Create and update marketing content and landing pages in our Content Management System (CMS), ensuring all pages are optimized for SEO and aligned with our brand voice
  • Assist in event and webinar organization to drive engagement and pipeline growth
  • Support the management and nurturing of relationships with our partners and affiliates, coordinating joint marketing initiatives and ensuring consistent communication

Skills

Demand Generation
Digital Campaigns
Email Marketing
Paid Ads
Webinars
Content Marketing
CRM
Segmentation
Landing Pages
SEO
CMS

Urban Sports Club

Sports and wellness membership platform in Europe

About Urban Sports Club

Urban Sports Club offers a sports and wellness platform that provides access to over 50 different activities at more than 10,000 locations across Europe. Users can choose from a variety of sports, whether they prefer to exercise indoors, outdoors, or online, allowing them to maintain an active lifestyle with flexibility in scheduling. The platform caters to both individual fitness enthusiasts and businesses looking to improve employee well-being through its Employee Benefit program. Urban Sports Club operates on a subscription model, where customers select a membership plan that suits their needs, reserve spots for classes or training, and can cancel their memberships easily if necessary. This flexibility and wide range of options set Urban Sports Club apart from competitors, as it aims to inspire people to stay active and healthy.

Berlin, GermanyHeadquarters
2012Year Founded
$214MTotal Funding
LATE_VCCompany Stage
Healthcare, Consumer GoodsIndustries
201-500Employees

Benefits

Hybrid Work Options
Remote Work Options
Paid Vacation
Mental Health Support
Professional Development Budget
Wellness Program

Risks

Laid off 15% of workforce, indicating potential financial or operational issues.
Faces competition from digital fitness platforms like Peloton and ClassPass.
Economic downturns in Europe may reduce consumer spending on fitness memberships.

Differentiation

Offers over 50 sports at 10,000+ venues across Europe.
Combines in-person and virtual classes for a hybrid fitness experience.
Provides a flexible subscription model for both individuals and corporations.

Upsides

Secured €95M investment to expand employee wellness market presence.
Increased membership by 51% from June 2021 to June 2022.
Acquired myClubs to enhance service offerings in the DACH region.

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