DACH Sales Senior Manager at Whoop

Berlin, Berlin, Germany

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

NoVisa

Technology, Sporting Goods, RetailIndustries

Requirements

8+ years in international market expansion, ideally in a dynamic start-up environment
Fluent in both German and English, with exceptional written and verbal communication. Additional languages are a bonus
Experience spans sales, operations, trade compliance, and marketing
Brings a mix of a data driven and operational mindset
Excellent business acumen, negotiation and communication skills
Curious, collaborative, and adaptable in an ever-changing field
Self-starter; not afraid to roll up their sleeves and be an individual contributor Day 1
Ability to multitask and prioritize in a fast-paced environment
Passion for fitness, health & technology
Willingness to travel to retailers, trade shows, and WHOOP HQ in Boston, MA (up to 25%)
Currently live in Germany (role is based in Germany; only candidates in Germany will be considered)

Responsibilities

Define and execute a multi-year global retailer pipeline for the DACH Region across various industries, including but not limited to technology, sporting goods, and marketplaces, by analyzing retail market trends and conducting in-depth retailer diligence
Proactively conduct retailer outreach, create proposals, lead negotiations, and develop an onboarding plan in collaboration with internal and external stakeholders
Partner with Legal to execute contracts, develop SOPs to address unauthorized resellers, and establish country level wholesale policies
Partner with Legal, Accounting, Hardware & SaMD on country level tax certifications, registrations, and packaging requirements by country
Own retailer level assortment, forecasts, sales reporting, inventory, and POs in collaboration with Marketing, Apparel & Accessories, Finance, and Operations
Host quarterly business reviews with retailers to review past and forward looking performance, assortment, and marketing levers
Collaborate with Strategic Finance on LTV/CAC modeling for the geography
Coordinate strategy with DTC country managers to collectively grow the WHOOP membership base
Own communications internally with respect to pipeline, retailer launch status, and any bottlenecks impacting progress
Lead wholesale expansion for the DACH region, responsible for all processes related to successfully onboarding brick & mortar retailers, marketplaces, and distributors

Skills

Sales Management

Wholesale Expansion

Retailer Onboarding

Market Analysis

Negotiation

Contract Execution

Forecasting

Inventory Management

Business Reviews

LTV/CAC Modeling

German

English

Whoop

Wearable fitness tracker with personalized insights

About Whoop

WHOOP offers a fitness membership that focuses on improving personal health and performance through a wearable device called the WHOOP Strap 3.0. This device continuously collects physiological data, including heart rate, sleep patterns, and recovery levels, to provide users with personalized recommendations on their daily activity, sleep needs, and readiness for performance. Unlike many competitors, WHOOP operates on a subscription model, where users pay a fee to access the membership, which includes the device and continuous insights through the WHOOP app. This model not only provides a steady revenue stream but also fosters a strong community among users, encouraging engagement through teams, challenges, and social features. The goal of WHOOP is to help users optimize their health and performance while minimizing injury risk.

Boston, MassachusettsHeadquarters

2012Year Founded

$393.7MTotal Funding

SERIES_FCompany Stage

Data & Analytics, HealthcareIndustries

501-1,000Employees

Benefits

Take Time Off: Time outside of the office is important for sleep, strain and recovery! Our PTO plan encourages members to take time off in order to come back refreshed.

Live a Healthy Lifestyle: Our competitive benefits package includes premium medical, dental, and vision coverage for employees and their dependents. Life and disability insurance are also available.

Feel Invested: In addition to a competitive base salary and 401k, you're eligible to receive stock options to share in the future of WHOOP. Work means more when you have personal stake. You have ownership in what we are building.

Eat Well: Keep hunger at bay with endless snacks in our fully stocked kitchen. Enjoy catered team lunches on Friday, and even a cold brew keg.

Know The Product: We want you to understand and experience the product firsthand. We offer you a WHOOP strap and membership at no cost.

Be Active: Take advantage of our office gym and on-site showers! WHOOP also offers a $500 yearly wellness perk for fitness classes and memberships.

Be Present: It’s important to be present when bringing home a new family member. Take care of your loved ones with 12 weeks paid parental leave, plus an additional 2 weeks to gradually return to work.

Love Where You Work: Sitting in the heart of Fenway, our beautiful office overlooks Fenway Park. A prime location for great food, not to mention catching a Sox game, too!

Work Hard, Play Harder: If we don't already have a club here that fits your lifestyle and interests, you're encouraged to start one. Share your passions with others at work, or discover new ones!

Risks

Increased competition from brands like Oura and Fitbit threatens market share.

Privacy concerns over data collection could lead to regulatory challenges.

Economic downturns may affect consumer willingness to pay subscription fees.

Differentiation

WHOOP offers 24/7 physiological data tracking with its WHOOP Strap 3.0.

The company provides personalized health insights for athletes and fitness enthusiasts.

WHOOP's subscription model includes a community aspect for user engagement.

Upsides

WHOOP's partnership with Cristiano Ronaldo boosts brand visibility and credibility.

Expansion into 56 markets enhances WHOOP's global presence and growth potential.

Collaborations with brands like Assos strengthen WHOOP's position in sports technology.

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