Copywriter at Keep

Cape Town, Western Cape, South Africa

Keep Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Digital Marketing, Advertising, CreativeIndustries

Requirements

  • 2-4 years of professional copywriting experience, ideally with e-commerce or consumer brands
  • Strong portfolio demonstrating a range of digital copy, including social, email, and web
  • Excellent command of English with strong writing, editing, and proofreading skills
  • Ability to adapt tone and style to match a luxury brand voice
  • Strong research skills to understand audiences and industry trends
  • Comfortable working independently and collaboratively in a fast-paced, deadline-driven environment
  • Familiarity with digital marketing principles and content management systems
  • Detail-oriented with strong organizational skills
  • Experience in an agency or client-facing environment is a plus
  • Relevant degree in Marketing, Communications, Journalism, or similar
  • Comfortable working with alcohol/spirits brands

Responsibilities

  • Write compelling copy for social media posts, paid ads, email campaigns, and website content
  • Be flexible to make quick work of brand direction needs, supplementing what their agency cannot fulfill
  • Collaborate with Keen's designer and video editor to ensure copy and visuals work cohesively
  • Collaborate across time zones with teams around the world
  • Conduct research to understand the brand, target audience, and market trends
  • Partner with marketing, strategy, and client teams to gather information and develop effective messaging
  • Follow topline brand voice updates and direction from the brand's Creative Director
  • Maintain strict adherence to brand tone, voice, and style guidelines
  • Proofread and edit copy for clarity, accuracy, and consistency
  • Stay up to date with copywriting trends and digital marketing best practices

Skills

Copywriting
Social Media Copy
Email Marketing
Website Copy
Brand Voice
Proofreading
Editing
Audience Research
Market Trends
Campaign Copy

Keep

Fintech solutions for Canadian SMB payments

About Keep

Keep Technologies Corp. simplifies financial transactions for Canadian small and medium-sized businesses (SMBs) by offering a suite of web and mobile applications. Their main product is a payment card that can be used both virtually and physically, allowing businesses to manage expenses easily. Unlike traditional banking services that often come with high fees and limited rewards, Keep Technologies provides affordable payment solutions with unlimited cashback rewards. Their business model focuses on competitive rates and eliminating hidden fees, particularly for payments to US vendors. Additionally, they prioritize customer support and seamless integration with existing financial systems, making it easy for businesses to adopt their services. The goal of Keep Technologies is to deliver flexible and cost-effective financial tools that enhance the financial management of Canadian SMBs.

Toronto, CanadaHeadquarters
2021Year Founded
$10.4MTotal Funding
EARLY_VCCompany Stage
FintechIndustries
11-50Employees

Benefits

Health Insurance
Paid Sick Leave
Paid Holidays

Risks

Increased competition from established fintech companies like Stripe and Square.
Regulatory scrutiny in Canada could tighten controls on fintech companies.
Volatility in currency exchange rates could impact Keep's profitability.

Differentiation

Keep offers unlimited cashback rewards, unlike traditional banks with limited rewards.
Their versatile payment card functions both virtually and physically for SMBs.
Keep provides seamless integration with existing financial systems for easy adoption.

Upsides

Embedded finance solutions can expand Keep's reach and customer base.
Open banking in Canada allows Keep to offer personalized financial services.
Real-time payment demand presents an opportunity for Keep to improve cash flow management.

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