Content Producer at Universal Music Group

Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Music, EntertainmentIndustries

Requirements

Diploma / Degree in Marketing or related field
Minimum 3 years’ experience in a similar role, preferably from the music or entertainment industry
Strong understanding of Adobe Creative Suite including video editing and motion graphic design
Able to build effective stakeholder relationships
Strong written and verbal communication skills
Advanced project management skills, problem solving ability and highly organized
Loves Music and with an ear on the ground on pop culture and trends
Ability to manage projects under tight deadlines
Agency experience will be useful
May need to work after-hours and on weekends / as and when required

Responsibilities

Develop and execute content strategies to meet marketing objectives
Work hand in hand with Domestic and Digital Marketing Team on creating Domestic Spotify/YouTube playlist, ALL UMMY and Masyhur YouTube channel
Produce high-quality written, audio, and visual content that engages our audience
Manage the content calendar ensuring timely delivery of all content on social media platforms (UMMY, Def Jam Malaysia and Masyhur)
Assist Domestic and Digital Marketing Team to execute CRM campaigns to grow artists’ fan base and audience engagement
Edit and proofread content to ensure clarity, accuracy, and adherence to brand guidelines
Optimize content for SEO and improve user engagement across platforms
Analyse content performance metrics and adjust strategies accordingly
Monthly compilation and editorial of Domestic and Def Jam Malaysia newsletter
Assist Team on the releases reporting deck, collecting data, article, and insight
Stay updated on industry trends and emerging platforms to inform content creation

Skills

Adobe Creative Suite

Video Editing

Motion Graphics

SEO

Spotify

YouTube

Social Media Management

CRM

Content Strategy

Analytics

Universal Music Group

Global music recording, publishing, and distribution

About Universal Music Group

Universal Music Group (UMG) operates as a major player in the global music industry, engaging in recording, publishing, and distribution across over 60 countries. The company works with a wide range of clients, from famous artists like Elton John and Taylor Swift to new and independent musicians. UMG's operations include selling physical and digital music, streaming services, licensing music for various media, and organizing live performances. The company signs artists to contracts, produces their music, and manages their publishing rights, while also offering marketing and promotional services to help artists expand their reach. UMG generates revenue through multiple channels, including music sales, streaming subscriptions, licensing fees, live performances, and merchandise. This diverse approach allows UMG to maintain its leadership position in the music market by providing comprehensive support to artists and capitalizing on various revenue opportunities.

Santa Monica, CaliforniaHeadquarters

1934Year Founded

$3,890.9MTotal Funding

IPOCompany Stage

Consumer Goods, EntertainmentIndustries

10,001+Employees

Benefits

Competitive Salary

401k

Flexible PTO

Medical, dental, visiion insurance

Student Loan Repayment Assistance & Tuition Reimbursement

Well-Being Allowance

Risks

Legal battle with Drake over 'pay-for-play' could harm UMG's reputation.

Downtown Music acquisition may face regulatory scrutiny, delaying expansion plans.

AI partnership with Amazon may not fully address evolving AI content challenges.

Differentiation

UMG leads the music industry with a diverse global presence in 60+ countries.

UMG's artist-centric streaming model enhances engagement and revenue for musicians.

UMG's strategic partnerships, like with Amazon, bolster innovation and content protection.

Upsides

UMG's acquisition of Downtown Music boosts its independent music sector presence.

Partnership with KLAY Vision positions UMG as a leader in AI-driven music innovation.

Collaboration with WPP enhances UMG's marketing capabilities and global reach.

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