SEO Content Manager
ZoomFull Time
Senior (5 to 8 years)
Candidates should possess a minimum of 3-5 years of experience developing marketing content for link building, along with at least 3 years of copyediting experience. Strong written and spoken English language skills are required, as is demonstrated success researching and publishing content that drives links. Familiarity with SEO-optimization content creation skills, including competitor analysis, strategic use of keywords, headers, and metadata is also necessary.
The Content Marketing Writer will be responsible for conducting thorough research on assigned education-related topics for a U.S.-based audience, finding compelling hooks/angles for content, creating outlines for articles based on research and/or a content brief, analyzing data and generating insights to develop data-driven content, crafting surveys and interview questions, creating infographics and visualizations to aid in viewer engagement, and writing SEO-optimized articles. They will also need to follow education news to identify trending story ideas.
Online education platform with diverse courses
Study.com provides a wide range of online learning resources and courses for students, educators, and professionals. The platform offers video lessons, quizzes, and study materials that cater to K-12 students, college students, homeschoolers, and working professionals. Users can access the content through a subscription-based model, which includes different plans like the College Accelerator Edition that allows access to credit-granting exams. This model ensures consistent revenue and offers group pricing for schools, making it appealing for educational institutions. Unlike many competitors, Study.com focuses on a diverse clientele and provides both subscription access and individual course purchases, allowing users flexibility in their learning journey. The goal of Study.com is to make education more accessible and flexible for everyone.