Brand and Product Marketing Intern - Summer 2026 at Stanley Black & Decker

Towson, Maryland, United States

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Not SpecifiedCompensation

InternshipExperience Level

InternshipJob Type

UnknownVisa

Manufacturing, Consumer GoodsIndustries

Requirements

Rising junior or senior with a target graduation date of 2027 or 2028
Actively pursuing a degree in Marketing, Graphic Design, Communications, Business Administration, Business Analytics, Consumer Behavior, Informatics, or other related fields
Maintains strong academic credentials
Exemplifies strong collaboration, excellent time management, problem-solving capabilities, strong written and verbal communication skills, and a basic knowledge of marketing principles and concepts
Successfully manages strong academics alongside extracurricular activities
Expected to adapt to change and demonstrate strong interpersonal and communication skills, creativity, and confidence
Must be team-oriented and collaborative

Responsibilities

Support the development and execution of brand marketing strategies as aligned to respective brand guidelines
Provide support to senior leaders related to project portfolio management within cross-functional teams
Assist in collecting and analyzing consumer data from various sources, such as surveys, market research reports, and customer feedback, to identify patterns, trends, and consumer preferences
Assist in the maintenance of major product lines in retail, commercial, and industrial settings
Aid in analysis of the product lifecycle process
Work on a wide variety of tasks and projects with a cross-functional team of professionals

Skills

Brand Marketing

Product Marketing

Data Analysis

Market Research

Consumer Insights

Project Management

Communication Skills

Product Lifecycle

Stanley Black & Decker

About Stanley Black & Decker

New Britain, ConnecticutHeadquarters

1843Year Founded

IPOCompany Stage

Industrial & Manufacturing, Consumer GoodsIndustries

10,001+Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

401(k) Company Match

401(k) Retirement Plan

Employee Stock Purchase Plan

Paid Vacation

Paid Sick Leave

Paid Holidays

Unlimited Paid Time Off

Wellness Program

Phone/Internet Stipend

Risks

Emerging Asian tool manufacturers increase competition, impacting market share and pricing.

Stricter environmental regulations may raise production costs for power tools.

Growing tool rental services could reduce individual tool purchases, affecting sales.

Differentiation

Stanley Black & Decker integrates WhisperDrive technology, enhancing product performance and market appeal.

DEWALT's POWERSHIFT system reduces CO2e emissions by up to 60%, leading in eco-friendly tools.

CRAFTSMAN's seven 2024 Pro Tool Innovation Awards highlight its industry-leading innovation.

Upsides

Partnership with WECS Renewables expands reach into the renewable energy sector.

Increased demand for eco-friendly tools boosts DEWALT's market traction in North America.

DEWALT's tool donation initiative supports tradespeople, potentially increasing brand loyalty.

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