[Remote] Associate Research Manager at Nielsen

Illinois City, Illinois, United States

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Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

NoVisa

Market Research, Consumer InsightsIndustries

Requirements

US-based at time of application
Curious, collaborative, and passionate about designing smart research and telling powerful stories
Strong grasp of research methodology and business context
Ability to design custom quantitative research studies addressing complex business questions
Experience or capability in advanced quantitative techniques (e.g., MaxDiff, TURF, segmentation)

Responsibilities

Act as a trusted partner to clients by proactively managing day-to-day communications, anticipating needs, and ensuring high-quality delivery
Guide project workstreams, balancing multiple priorities while maintaining alignment with client business objectives
Contribute to strategic discussions by grounding client decisions in data and surfacing actionable insights
Represent the research team with confidence in presentations and client meetings, articulating both methodological rigor and business relevance
Guide the development of survey instruments that are methodologically sound and tightly aligned with business questions
Guide decisions on sampling strategy, respondent targeting, and data collection methods to ensure data quality and relevance
Implement advanced quantitative techniques (e.g., MaxDiff, TURF, segmentation) where appropriate, with support from senior methodologists
Manage survey programming and testing processes with a sharp eye for logic, flow, and user experience
Own the initial analysis of complex data sets, identifying patterns, anomalies, and compelling narratives that address core research objectives
Synthesize findings into clear, business-focused insights that drive strategic decisions
Build high-impact deliverables—decks, reports—that go beyond data reporting to influence client actions
Collaborate with internal teams to enhance primary research by connecting dots using contextual data sets
Mentor analyst team members by providing thoughtful feedback, sharing best practices, and creating opportunities for skill development
Collaborate with operations teams to ensure seamless project execution
Contribute to a culture of accountability, curiosity, and a commitment to delivering work that inspires confidence
Manage research projects from kickoff to delivery, ensuring timelines, quality standards, and client expectations are consistently met
Help leading brands navigate the marketplace and identify opportunities for future growth through custom, quantitative research
Support the client consulting team in designing and executing high-impact studies that address complex business questions
Develop insight-driven reports that represent the voice of the consumer and translate data into clear, actionable business recommendations

Skills

Key technologies and capabilities for this role

quantitative researchresearch designdata analysisproject managementclient consultinginsight reportingconsumer behaviormarket research

Questions & Answers

Common questions about this position

Is this position remote?

Yes, this is a remote position.

What are the key responsibilities of the Associate Research Manager role?

Responsibilities include supporting the consulting team with client leadership, survey design and methodology, managing research projects, and delivering insight-driven reports.

What skills are needed for this role?

The role requires skills in quantitative research methods like MaxDiff and TURF, survey design, client communication, project management, and translating data into business recommendations.

What is the company culture like at NIQ Consumer Behavior and Insights?

The team is curious, collaborative, and passionate about designing smart research and telling powerful stories, working in a boutique, consultative environment with Fortune 500 brands.

What makes a strong candidate for this position?

Strong candidates are curious, collaborative individuals with a strong grasp of research methodology, business context, and the ability to manage projects and communicate insights effectively.

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters

1963Year Founded

$45.1MTotal Funding

ACQUISITIONCompany Stage

Data & Analytics, ConsultingIndustries

10,001+Employees

Benefits

Health Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.

Privacy regulations may impact Nielsen's data collection capabilities.

Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.

The Diverse Media Equity program elevates diverse-owned media companies' visibility.

Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.

Partnerships with P&G and NMSDC support diverse media representation.

Collaboration with TikTok improves digital audience measurement services.

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