Associate Principal Graphic Designer at Tekion

Bengaluru, Karnataka, India

Tekion Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Automotive, Technology, SaaSIndustries

Requirements

  • Five or more years of hands-on visual and brand design experience in tech or SaaS
  • Portfolio that shows clear thinking, strategic approach, and high-quality work

Responsibilities

  • Maintain brand's visual standards and build design systems (guidelines, components, patterns) for consistency across platforms
  • Own end-to-end design projects from concept to launch across web, mobile, and marketing campaigns, collaborating with communications, marketing, product, and leadership to drive business metrics
  • Research concepts, ideate, create designs, and present work to teams (product, marketing, leadership), explaining design decisions and their problem-solving rationale
  • Manage and mentor a small design team, providing coaching, feedback, and building accountability for quality and growth
  • Review and approve all design work (product interfaces, illustrations, brand materials, presentations, campaign visuals) to maintain quality standards and consistency
  • Build and innovate design systems and workflows to improve team efficiency and scale output without sacrificing quality
  • Represent design in leadership meetings and cross-functional discussions, advocating for design decisions and linking them to business goals (brand perception, revenue, adoption, user retention)

Skills

Key technologies and capabilities for this role

Graphic DesignBrand ManagementDesign SystemsVisual IdentityWeb DesignMobile DesignMarketing CampaignsCreative LeadershipMentoringAdobe Creative SuiteFigmaUI Design

Questions & Answers

Common questions about this position

What is the salary or compensation for the Associate Principal Graphic Designer role?

This information is not specified in the job description.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What key skills are required for this graphic designer role?

The role requires strategic thinking, end-to-end creative leadership across web, mobile, and marketing, ideation and storytelling with clear presentation skills, and team leadership including mentoring and feedback.

What is the company culture like at Tekion?

Tekion fosters a fast-moving technology environment where employees lead, create, and grow a design practice, emphasizing innovation in the automotive industry with cutting-edge technology.

What makes a strong candidate for this position?

A strong candidate is a senior designer who thinks strategically, manages brand visual identity, leads and mentors a design team, owns projects end-to-end, and communicates design decisions effectively to diverse stakeholders.

Tekion

Cloud-native platform for automotive retail management

About Tekion

Tekion has developed a cloud-native platform designed for the automotive retail industry. Its main product is a Dealer Management System (DMS) that utilizes technologies like Big Data, the Internet of Things (IoT), and Machine Learning (ML) to improve the operations of car dealerships. The DMS provides a centralized view and performance metrics for dealership groups, allowing for better management and increased operational efficiency. Tekion differentiates itself from competitors by being the first and fastest cloud-native DMS available, and it integrates seamlessly with major Original Equipment Manufacturers (OEMs) at no extra cost. The company's goal is to enhance dealership efficiency, profitability, and customer experience through its subscription-based software-as-a-service (SaaS) model, which also includes additional services to help dealerships identify upsell and cross-sell opportunities.

Pleasanton, CaliforniaHeadquarters
2016Year Founded
$617.8MTotal Funding
GROWTH_EQUITY_VCCompany Stage
Data & Analytics, Automotive & Transportation, AI & Machine LearningIndustries
1,001-5,000Employees

Benefits

Competitive compensation and generous stock options
100% employer-paid top-of-the-line medical, dental and vision coverage
Great benefits including unlimited PTO, parental leave and free snacks and beverages
The opportunity to work with some of the brightest minds from Silicon Valley’s most dominant and successful companies
Be part of an early stage, hyper-growth start-up with the opportunity to grow and prosper
Work on the latest and coolest technologies – everything is home-grown and built ground-up
A dynamic work environment with a strong sense of community and collaboration
The open and transparent culture that encourages innovation, rewards performance and discourages hierarchy
Exciting opportunities for career growth and development

Risks

Competition from established players like CDK Global may impact Tekion's market share.
Data privacy concerns could arise from integrating generative AI into Tekion's platform.
Reliance on partnerships may pose risks if expected synergies are not achieved.

Differentiation

Tekion offers the first cloud-native platform for the automotive retail industry.
The platform integrates AI and machine learning for predictive analytics and personalization.
Tekion's Automotive Partner Cloud enables seamless data sharing across the automotive ecosystem.

Upsides

Increased adoption of cloud-native solutions boosts demand for Tekion's platform.
AI integration in dealership systems enhances customer experience and operational efficiency.
Subscription-based SaaS model aligns with industry trends, supporting Tekion's growth.

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