Senior Product Marketing Manager - Fixed-term contract - Video Games
Keywords StudiosSalary not specified
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
GamingIndustries
Requirements
- 本科及以上学历，具备3年以上的射击游戏宣发推广运营相关经验，端游经验优先。
- 对各类市场推广手段有全面而深入的理解，能够根据产品特色和发行策略制定有效的创意方案，并且有相关经验和资源可以帮助实现落地。
- 对原创IP、全球发行游戏、Steam游戏相关的市场生态运营有独到的见解，能够创意性推动渠道、内容、社区等其他模块的深度联动。
- 热爱射击类游戏，对国内射击市场有较深的了解。
- 加分项：自身是射击游戏的意见领袖或内容创作者。
- 加分项：可使用英语或其他外语工作。
Responsibilities
- 负责该PC+主机射击游戏国服的宣发推广运营工作，制定预约和上线期的宣发策略，并且配合全球版本制定长线运营宣发规划。
- 负责素材、PR、网吧、线下活动等宣发创意策划和落地执行工作，提升产品预约和新进效果。
- 结合国服本地化需求，制定节点性宣发方案，推动游戏内活动和资源等配合制作，并尽量协同全球版本。
- 与海外、国内多团队合作，保证信息高效流转，确保全球IP运营调性一致。
Skills
Game Promotion
PR Management
Netbar Marketing
Offline Events
Creative Planning
Steam Operations
Content Creation
Community Management
Market Strategy
Cross-team Collaboration
Tencent
Internet platform for social, gaming, fintech
About Tencent
Tencent is a technology company that focuses on enhancing the daily lives of internet users and assisting businesses in their digital transformation. It operates in various sectors, including social networking, entertainment, fintech, and cloud computing. Tencent's main products include WeChat, a messaging and mobile payment app with over a billion users, and Tencent Games, which produces popular video games like Honor of Kings and PUBG Mobile. The company generates revenue through online advertising, subscription services, in-app purchases, mobile payments, and cloud services. Unlike many competitors, Tencent has a diverse business model that allows it to serve both individual users and enterprises effectively. The goal of Tencent is to enrich user experiences and support businesses in their digital journeys.
Shenzhen, ChinaHeadquarters
1998Year Founded
$31.5MTotal Funding
IPOCompany Stage
Consumer Software, Enterprise Software, Fintech, AI & Machine Learning, GamingIndustries
10,001+Employees
