Showpad

Sales enablement platform for marketing teams

Ghent, East Flanders, Belgium

About Showpad

Showpad provides a sales enablement platform that helps marketing and revenue teams improve their sales processes. The platform offers tools for managing sales content, training sales teams, and analyzing performance. Sales teams can easily find the right content for their interactions, receive coaching to enhance their skills, and access insights to make informed decisions. Showpad operates on a subscription-based model, ensuring consistent revenue while offering over 65 integrations to fit into existing workflows. The company aims to empower sales teams to engage buyers effectively and add value in every interaction.

Ghent, BelgiumHeadquarters
2011Year Founded
$151.3MTotal Funding
SERIES_DCompany Stage
Data & Analytics, Enterprise SoftwareIndustries
201-500Employees

Benefits

Paid Holidays
Paid Vacation
Parental Leave
Professional Development Budget
Hybrid Work Options
Flexible Work Hours

Risks

Increased competition from CaptivateIQ's advanced automation solution for revenue teams.
Upland Software's expansion into sales enablement may threaten Showpad's market share.
Rapid AI advancements require Showpad to continuously innovate to maintain competitiveness.

Differentiation

Showpad offers a comprehensive sales enablement platform with integrated AI capabilities.
The platform supports over 65 pre-configured integrations and an open API for flexibility.
Showpad is recognized as a leader in sales readiness solutions by Forrester.

Upsides

Showpad's AI-driven analytics enhance personalized sales training and coaching.
Virtual exhibition capabilities boost product showcasing and buyer engagement.
Recognition as a leader by Forrester boosts credibility and attracts enterprise clients.

Funding

Total raised$151.26 M
Latest valuation$350.00 M
StageSERIES_D