OneSignal

Customer engagement through push notifications

San Mateo, California, United States

About OneSignal

OneSignal offers a platform for customer engagement through push notifications, helping businesses connect with their customers via mobile and web notifications. It operates on a freemium model, providing basic services for free and charging for premium features like machine learning for message optimization and detailed analytics. The platform is user-friendly, allowing setup in about 15 minutes and capable of sending billions of notifications daily, including behavior-based triggers. OneSignal stands out with its open-source SDKs and accessible API, aiming to empower businesses to engage their customers effectively.

San Mateo, CaliforniaHeadquarters
2014Year Founded
$81.7MTotal Funding
SERIES_CCompany Stage
Data & Analytics, Consumer SoftwareIndustries
51-200Employees

Benefits

Remote-first collaboration
Focus time
Flexible vacation
Health, dental, & life
Home office & wellness stipend
Learning & development stipend
Fun offsites
Sweet swag

Risks

Increased competition from market leaders like Airship and CleverTap threatens market share.
Dependency on ActiveCampaign integration poses operational risks.
Freemium model may limit revenue growth if premium conversion rates are low.

Differentiation

OneSignal offers a seamless multi-channel messaging experience for customer engagement.
The platform uses machine learning to optimize message delivery times and personalization.
OneSignal's open-source SDKs and API accessibility appeal to developers.

Upsides

Growing demand for personalized engagement solutions boosts OneSignal's market potential.
Integration with ActiveCampaign enhances OneSignal's push notification capabilities.
SOC 2 Type II and HIPAA compliance strengthen OneSignal's security credentials.

Funding

Total raised$81.71 M
Latest valuation$250.00 M
StageSERIES_C