Omnisend

Omnichannel marketing automation for ecommerce

Vilnius, Vilnius County, Lithuania

About Omnisend

Omnisend provides omnichannel marketing automation tools specifically for ecommerce businesses, allowing them to manage marketing across email, SMS, and social media. The platform features pre-built workflows for tasks like cart recovery and customer retention, along with customizable templates and mobile-optimized forms. Unlike competitors, Omnisend operates on a subscription model with scalable pricing tiers, making it accessible for small to medium-sized businesses. The company's goal is to simplify marketing processes and enhance customer engagement to drive sales for its clients.

Vilnius, LithuaniaHeadquarters
2014Year Founded
$199KTotal Funding
SEEDCompany Stage
Consulting, Consumer SoftwareIndustries
201-500Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Disability Insurance
Unlimited Paid Time Off
Flexible Work Hours
Remote Work Options
401(k) Retirement Plan
401(k) Company Match
Unlimited access to psychotherapy
Personal workstation budget

Risks

Emerging platforms like Temu pose competition by attracting more return shoppers.
AI-generated content challenges Omnisend to adapt its content strategies.
Cyber Trust Mark program may increase compliance requirements for Omnisend.

Differentiation

Omnisend offers one-click ecommerce stack integrations for seamless marketing automation.
The platform provides pre-built workflows for cart recovery and customer retention.
Omnisend's intuitive drag & drop editing simplifies campaign creation for users.

Upsides

Omnisend benefits from the growing demand for personalized marketing solutions.
The rise of SMS marketing enhances Omnisend's multi-channel capabilities.
Omnisend's subscription model aligns with the ecommerce industry's shift towards subscriptions.