YouTube SEO Specialist at Welocalize

Barcelona, Catalonia, Spain

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Part TimeJob Type

UnknownVisa

Digital Marketing, Performance MarketingIndustries

Requirements

Proven experience optimizing YouTube channels or videos with measurable performance growth
Strong understanding of what makes a good video, including factors that drive retention and engagement (hook, pacing, storytelling, end-screens, cards, etc.)
Proficiency with YouTube Studio, TubeBuddy, VidIQ, Google Trends, and related keyword research or analytics tools
Data-driven mindset with the ability to interpret analytics and translate insights into actionable strategies
Strong collaboration skills and able to work cross-functionally with Paid Media, Content, and SEO teams to ensure cohesive campaign execution
Excellent communication and reporting abilities, comfortable presenting findings and recommendations

Responsibilities

Conduct keyword and topic research for YouTube to identify high-impact opportunities and inform content strategy
Optimize video metadata (titles, descriptions, tags, thumbnails, filenames, and playlists) to maximize visibility and click-through rate
Analyze channel and video performance using YouTube Analytics and other SEO tools to identify trends, opportunities, and actionable insights
Perform competitor and trend research within the client’s niche to uncover content and optimization gaps
Optimize video distribution and promotion strategy, including playlists, linking, and cross-platform promotion
Collaborate closely with Paid Media, Analytics, and Content teams to align YouTube SEO efforts with broader marketing goals and campaigns
Stay up to date with YouTube algorithm changes, SEO best practices, and emerging trends to continuously improve channel performance

Skills

YouTube SEO

Keyword Research

Video Metadata Optimization

Content Strategy

SEO Best Practices

Data Analysis

Welocalize

Provides AI-driven content localization services

About Welocalize

Welocalize assists businesses in enhancing customer engagement by providing localized content that meets the cultural and linguistic needs of different regions. Their AI-enabled Service Delivery Platform, OPAL, streamlines the translation and approval processes, allowing companies to reduce costs and improve efficiency. Unlike competitors, Welocalize leverages AI and automation to deliver services more effectively, resulting in better business outcomes for clients. The company's goal is to empower businesses to connect with international customers through advanced localization solutions.

New York City, New YorkHeadquarters

1997Year Founded

$33.1MTotal Funding

GROWTH_EQUITY_VCCompany Stage

Enterprise Software, AI & Machine LearningIndustries

1,001-5,000Employees

Benefits

Accident Insurance

Critical Illness Insurance

Hospital Indemnity Insurance

Telemedicine Benefit

Paid Sick Time

Paid Holidays

Employee Assistance Program

Mileage Reimbursement

Medical Insurance

Dental Insurance

Vision Insurance

Health Savings Account/Flexible Spending Account

Voluntary Life Insurance

401(k) Retirement Plan

Risks

Competition from AI-driven tools like DeepL and Google Translate threatens market share.

Rapid AI advancements may commoditize basic translation services, pressuring differentiation.

Economic uncertainties in key industries could reduce spending on localization services.

Differentiation

Welocalize's OPAL platform uses AI to streamline translation and content adaptation processes.

The company offers specialized linguistic validation services for clinical trials and healthcare.

Welocalize's TranslationRater™ plugin for ChatGPT enhances translation quality assessment capabilities.

Upsides

Growing demand for AI-driven localization boosts Welocalize's market opportunities.

Rising interest in multilingual e-learning aligns with Welocalize's expertise.

Healthcare sector's AI integration offers new service expansion opportunities for Welocalize.

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