Technical Analyst, Verticals at StackAdapt

Toronto, Ontario, Canada

StackAdapt Logo
Not SpecifiedCompensation
Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Advertising, Technology, MarTechIndustries

Requirements

  • 1-2 years of experience in Consulting, Product Management, Business Analysis or Strategy & Operations in an analytics role. Experience with marketing or advertising systems is an asset but not required
  • Working knowledge of Python and data analytics libraries (e.g., NumPy, Pandas, Matplotlib) for data manipulation, analysis, and visualization
  • Strong SQL skills, including writing complex queries, optimizing performance, and working with relational database structures
  • Strong analytical and statistical reasoning skills, including experience with A/B testing, significance testing, and regression analysis to generate insights and guide business decisions
  • A proven track record of successfully managing strategic and operationally complex projects within cross-functional teams
  • Impeccable business judgment, along with an inclination to formulate hypotheses, design tests, and use problem-solving techniques to evaluate solutions
  • Strong verbal and written communication skills, comfortable presenting to senior stakeholders and external audiences
  • Prior experience or familiarity with marketing and advertising technology is a plus

Responsibilities

  • Support the team in executing the technical roadmap for Tier 1 projects, including the development, testing and maintenance of targeting and measurement solutions
  • Collaborate with Product, Revenue, Marketing, Business Intelligence, and Data Science teams to design, test, and iterate on performance and measurement initiatives
  • Troubleshoot technical issues (e.g. reporting discrepancies, data pipeline bugs) by analyzing datasets and working with technical teams to identify root issues and establish a path to resolution
  • Assist in designing and running experiments to validate hypotheses that drive measurable improvements in marketing performance
  • Contribute to analytics proof-of-concepts (POCs) with strategic clients; test and validate custom use cases to establish clear paths to productization
  • Track performance OKRs (e.g. data QA benchmarks, measurement accuracy, lower-funnel KPIs) and help communicate impact to internal stakeholders
  • Provide hands-on support with ad-hoc and daily operational tasks which include (but are not limited to) campaign reporting & measurement setup, ad-hoc data analysis and market & competitor research

Skills

data analysis
SQL
technical troubleshooting
data pipelines
experiment design
programmatic advertising
adtech
martech
business intelligence

StackAdapt

Programmatic advertising and digital marketing platform

About StackAdapt

StackAdapt specializes in programmatic advertising, which uses software to automate the buying of digital ads. The company provides a platform that enables businesses to run display, video, and native advertising campaigns efficiently. Its main product is a Demand Side Platform (DSP) that allows advertisers to purchase digital ad space in real-time, ensuring that ads reach the right audience at the right moment. Unlike many competitors, StackAdapt does not require monthly minimum spending, giving clients flexibility in their advertising budgets. The company also offers a Creative Studio to help clients enhance their ad content for better results. StackAdapt is particularly recognized for its expertise in native advertising, boasting the largest scale in the industry with numerous integrations and partnerships. The goal of StackAdapt is to empower agencies and brands to maximize their digital advertising efforts through a comprehensive and flexible platform.

Toronto, CanadaHeadquarters
2014Year Founded
$4.2MTotal Funding
SERIES_BCompany Stage
Consumer Software, EntertainmentIndustries
1,001-5,000Employees

Benefits

Health Insurance
Mental Health Support
401(k) Company Match
401(k) Retirement Plan
Paid Vacation
Unlimited Paid Time Off
Remote Work Options
Work-from-home reimbursements
Professional Development Budget
Conference Attendance Budget
Parental Leave
Company Equity
Competitive salary + equity
Flexible Work Hours
Employee Stock Purchase Plan
Wellness Program
Gym Membership

Risks

Emerging DSPs with innovative features may erode StackAdapt's market share.
Stricter privacy regulations could impact StackAdapt's data-driven advertising strategies.
Economic downturns may lead to reduced advertising budgets, affecting StackAdapt's revenue.

Differentiation

StackAdapt offers no monthly minimums, providing flexibility for seasonal advertising demands.
The platform boasts the largest scale for native advertising with 30 integrations.
StackAdapt's Creative Studio optimizes ad content for better performance.

Upsides

StackAdapt's collaboration with Channel 4 expands broadcast advertising opportunities in the UK.
The launch of self-serve brand lift tools in APAC enhances campaign management flexibility.
Partnership with DoubleVerify improves post-impression measurement tracking for advertisers.

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