Sr. Analyst, Social & Digital Monitoring, Analytics and Insights at Nasdaq

New York, New York, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Financial Services, Technology, Capital MarketsIndustries

Requirements

Bachelor’s degree in communications, marketing, journalism or a related field, preferably in the Financial Technology Industry
2–3+ years of experience in social media monitoring, operations, community management, or digital marketing
Strong expertise with social listening platforms (e.g., Sprinklr, Brandwatch, Meltwater) and analytics tools
Strong writing and communication skills
Experience managing brand engagement across LinkedIn, Instagram, TikTok, X, YouTube, and Facebook
Ability to interpret data and translate insights into strategic recommendations
Comfortable working in a fast-paced, deadline-driven environment with multiple stakeholders
Self-starter with a collaborative mindset and a passion for innovation
Agency or client-facing experience is a plus

Responsibilities

Monitor social media platforms for brand mentions, competitor activity, industry trends, and client sentiment using tools like Sprinklr, Brandwatch, or Meltwater
Track keywords, hashtags, and emerging topics relevant to Nasdaq and its stakeholders
Analyze sentiment and conversation themes to identify risks, opportunities, and engagement gaps
Prepare insights reports and dashboards for internal stakeholders and clients to inform strategy and decision-making
Engage in reactive and proactive responses across Nasdaq’s social channels, maintaining brand tone and voice
Support real-time engagement during live events, client milestones, and major business announcements
Collaborate with marketing and communications teams to identify engagement opportunities and optimize content performance in alignment with insights from our social media intelligence
Monitor social media for reputational risks, misinformation, and emerging issues that may impact Nasdaq or its clients
Escalate potential crises to the appropriate internal teams with context and recommended actions
Contribute to the development of rapid response strategies and messaging frameworks
Support real-time reporting and sentiment tracking during high-impact events or reputational challenges
Coordinate with communications and legal teams to ensure alignment on public response
Track and benchmark performance metrics across Nasdaq’s social channels
Attend marketing kick-off meetings and contribute to sample engagement and monitoring strategies based on performance KPIs
Assist in preparing internal reporting collateral and campaign recaps for key constituents
Translate social insights into actionable recommendations for content, messaging, and audience targeting

Skills

Sprinklr

Brandwatch

Meltwater

Social Listening

Sentiment Analysis

Social Media Analytics

Community Management

Social Media Monitoring

Insights Reporting

Dashboards

Nasdaq

Operates electronic stock exchange and financial services

About Nasdaq

Nasdaq operates one of the largest electronic stock exchanges in the world, providing a platform for buying and selling securities. It caters to a wide range of clients, including individual and institutional investors, as well as corporations. Nasdaq offers various financial products and services, such as the Nasdaq Smart Portfolio, which uses advanced analytics to help investors optimize their stock portfolios. Additionally, Nasdaq supports non-financial marketplaces and is recognized for its efforts in sustainable investment practices. The company earns revenue through transaction and listing fees, along with subscription services for its products. Nasdaq aims for global expansion and innovation, with nearly 40 offices around the world.

New York City, New YorkHeadquarters

1971Year Founded

$9,370.5MTotal Funding

IPOCompany Stage

Data & Analytics, Fintech, Financial ServicesIndustries

5,001-10,000Employees

Risks

Adenza acquisition's high price may affect shareholder confidence and stock performance.

Integration of Metrio's ESG software may face challenges, delaying expected benefits.

Nasdaq's secondary stock offering could lead to stock dilution, affecting shareholder value.

Differentiation

Nasdaq operates one of the world's largest electronic stock exchanges.

Nasdaq offers advanced analytics through its Smart Portfolio for investment optimization.

Nasdaq is a pioneer in sustainable investment practices with a focus on ESG solutions.

Upsides

Nasdaq's acquisition of Adenza expands its financial technology capabilities.

Nasdaq's secondary stock offering could provide capital for strategic investments.

Nasdaq Private Market's Series B financing indicates strong investor confidence.

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