Social Media Specialist
Wikimedia FoundationFull Time
Mid-level (3 to 4 years), Senior (5 to 8 years)
Candidates should possess a strong understanding of social media marketing principles, including content creation, community management, and analytics. Experience with Adobe Creative Suite and Canva is required, along with familiarity with social media management tools like Hootsuite or Buffer. A demonstrated ability to create engaging visual content and compelling copy is essential, and experience with User-Generated Content (UGC) in the automotive industry is a significant advantage. Knowledge of SEO best practices and influencer engagement strategies is beneficial, as is an understanding of copyright laws and obtaining necessary permissions.
The Social Media Content Creator will develop creative content ideas and prepare content calendars, producing engaging copy and visual imagery for various social media platforms. They will adhere to brand guidelines, write clear and compelling content, and craft stories that resonate with the target audience. The role involves supporting content strategists, managing paid media strategies, optimizing content for different platforms, and collaborating with marketing, design, and product teams. Furthermore, the Content Creator will manage community interactions, identify and collaborate with influencers, track performance using analytics tools, and provide insights for future content optimization. They will also handle administrative tasks such as scheduling content and managing budgets, and contribute to innovation and experimentation by testing new content formats and integrating feedback.
Creates customized in-house marketing agencies
OLIVER specializes in creating and managing customized in-house agencies and marketing ecosystems for brands, achieving an average of 30% savings on marketing spend. They leverage the Oliver Marketing Gateway technology and collaborate with The Brandtech Group to integrate external capabilities into clients' operations.