Social Content Creator (Video Games) - Remote at Keywords Studios

The Social Content Creator will be responsible for conceptualizing, capturing, and editing high-performing short-form videos for platforms like TikTok, YouTube Shorts, and Instagram Reels. This role involves leading TikTok channel management, staying current with emerging trends, and collaborating with marketing, community, and creative teams to ensure content aligns with brand voice and campaign objectives. Responsibilities include drafting captions, preparing assets, scheduling posts, and performing light posting for Instagram and YouTube. The creator must stay immersed in platform trends, memes, and internet culture to produce native and shareable content, and translate creative strategies into actionable video content. They will track and analyze performance data to inform content optimization, identify successful formats and topics, and use audience feedback for content refinement. The role also includes managing TikTok channel operations, acting as a TikTok expert, rapidly prototyping and testing new content concepts, and maintaining a consistent visual identity across multiple franchises. Leveraging in-game assets, trailers, and developer footage to create humorous and shareable content, aligning creative content with business objectives, and ensuring all video assets meet technical quality standards are also key responsibilities.