Social Content Creator (Video Games) - Remote at Keywords Studios

The Social Content Creator will be responsible for conceptualizing, capturing, and editing high-performing short-form videos for platforms like TikTok, YouTube Shorts, and Instagram Reels. This role involves managing the TikTok channel, staying current with emerging trends, and collaborating with marketing, community, and creative teams to ensure content aligns with brand voice and campaign goals. Responsibilities include drafting captions, preparing assets, scheduling posts, and performing light posting for Instagram and YouTube. The creator must stay immersed in platform trends, memes, and internet culture to produce native and shareable content, translating creative strategies into impactful video content. Additionally, they will track and analyze performance data to inform content optimization, identify high-performing formats and topics, and use audience feedback for iteration. The role requires managing TikTok channel operations, acting as a TikTok expert, rapidly prototyping and testing new content concepts, and maintaining a consistent visual identity across multiple franchises. The creator will leverage in-game assets, trailers, and other footage to create humorous and shareable content, ensuring all video assets meet technical and platform-specific quality standards while aligning with broader business and campaign objectives.