SEO & AI Search Specialist, APAC
Keeper SecuritySalary not specified
Full Time
Mid-level (3 to 4 years), Senior (5 to 8 years)
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Fintech, TechnologyIndustries
Requirements
- Senior-level experience in developing long-term SEO content plans for websites and blogs
- Understanding of the Japanese market
- Fluency in English and Japanese
- Passion for content creation, digital marketing, and/or SEO
- Knowledge and experience in SEO (a huge plus)
- Ability to understand nuances of business customers, their needs, wants, and pain points in the Japanese market
Responsibilities
- Produce high quality SEO optimised business content in Japanese for Wise Japanese blog to fuel adoption by business customers
- Revisit, optimise, and improve older articles to boost performance
- Own content process from ideas to briefing, proofreading, editing, and publishing
- Explain Wise products in an easy-to-understand way for readers
- Conduct keyword research to plan content that drives organic traffic and attracts new business customers
- Find, coordinate, and manage freelance writers
- Edit copy and make direct changes when necessary
- Make data-driven decisions using SEO and analytics tools
- Monitor competitor landscape in Japan
- Size up and prioritise content projects based on growth impact/potential
- Articulate problems, hypotheses, key insights, and obstacles to team and Marketing
- Collaborate with regional marketing channels and product managers for content opportunities
- Ensure content follows legal, brand, and PR guidelines
Skills
SEO
Content Strategy
B2B Content
Japanese Language
English Language
Digital Marketing
Blog Management
Content Performance
Copywriting Collaboration
Wise
Facilitates low-cost international money transfers
About Wise
Wise focuses on international money transfers, providing a low-cost alternative to traditional banks. It uses a peer-to-peer system to match transfers between users in different countries, which helps reduce fees and offers better exchange rates. Customers pay a small, transparent fee for each transaction, and Wise also offers a multi-currency account for managing funds in various currencies. The company aims to maintain high performance and reliability while ensuring transparency and trust with its users.
London, United KingdomHeadquarters
2011Year Founded
$385.5MTotal Funding
IPOCompany Stage
Fintech, Financial ServicesIndustries
5,001-10,000Employees