Senior Software Engineer, Ecosystem
Built Technologies- Full Time
- Senior (5 to 8 years)
Candidates are required to have 5+ years of expertise in building frontend and backend systems with TypeScript, and 3+ years of experience with modern component-based libraries such as React.
As a Senior Product Engineer, you will play a critical role in designing, developing, and delivering high-quality fullstack web solutions, identifying and solving complex problems, leading projects with multiple stakeholders, working with product managers and customer success teams to scope projects, building the Northbeam dashboard, owning and building features end-to-end, optimizing the web application for speed and performance, and contributing to the development of technical documentation.
Marketing intelligence platform for advertisers
Northbeam is a marketing intelligence platform that helps businesses optimize their advertising budgets and improve performance, specifically targeting brands that spend over $250,000 monthly on ads. It combines Multi-Touch Attribution (MTA) to track customer interactions and Media Mix Modeling (MMM) to analyze the effectiveness of various marketing channels. Northbeam operates on a subscription-based model with custom pricing, offering personalized support to clients. The goal is to enable large-scale advertisers to make data-driven decisions and maximize the effectiveness of their marketing strategies.