Senior Associate, Influencer Marketing at Vivrelle

New York, New York, United States

Vivrelle Logo
Not SpecifiedCompensation
Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing, Fashion, LuxuryIndustries

Requirements

  • Bachelor’s degree in Marketing, Communications, Public Relations, or related field
  • 2-4 years of experience in influencer marketing, social media, PR, or brand partnerships
  • Expertise in influencer ecosystem platforms like ShopMy and LTK
  • Strong understanding of social platforms (Instagram, TikTok, YouTube, etc.)
  • Excellent organizational and communication skills, with sharp attention to detail
  • Passion for fashion, luxury, and digital culture
  • Self-starter with a collaborative spirit and an entrepreneurial mindset
  • Can-do attitude who can prioritize excellently and meet deadlines

Responsibilities

  • Support day-to-day management of Vivrelle’s influencer marketing program, from outreach to activation and performance tracking
  • Research and identify emerging creators, tastemakers, and talent who align with Vivrelle’s brand and target audience
  • Coordinate product seeding, gifting, and collaborations — ensuring smooth communication and timely delivery
  • Assist in negotiating contracts, tracking deliverables, and managing influencer budgets
  • Monitor influencer performance, engagement metrics, and campaign ROI; compile reports and insights for the broader marketing team
  • Stay up to date on social media trends, competitor activations, and influencer best practices
  • Collaborate cross-functionally with the Social, PR, and Creative teams to amplify influencer content and maximize campaign impact

Skills

Key technologies and capabilities for this role

Influencer MarketingShopMyLTKInstagramTikTokYouTubeSocial MediaPRBrand PartnershipsCampaign ROIPerformance TrackingContract Negotiation

Questions & Answers

Common questions about this position

What is the salary range for the Senior Associate, Influencer Marketing position?

The salary range is $60,000 - $90,000 a year.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What skills and experience are required for this role?

Candidates need a Bachelor’s degree in Marketing, Communications, PR or related field, 2-4 years of experience in influencer marketing, social media, PR or brand partnerships, expertise in platforms like ShopMy and LTK, strong understanding of social platforms like Instagram, TikTok and YouTube, plus excellent organizational, communication skills and attention to detail.

What is the work environment like at Vivrelle?

The role is in a fast-paced, entrepreneurial environment where the ideal candidate thrives, with a collaborative spirit and cross-functional work with Social, PR, and Creative teams.

What makes a strong candidate for this position?

A strong candidate has 2-4 years of relevant experience, expertise in influencer platforms and social media, passion for fashion and luxury, plus a self-starter mindset with excellent prioritization and a can-do attitude; experience with fashion or subscription brands is a nice to have.

Vivrelle

Membership service for luxury fashion rentals

About Vivrelle

Vivrelle provides a membership service that allows individuals to borrow high-end designer handbags and jewelry, catering primarily to fashion-conscious women. Members can choose from four tiers of membership, starting at $45 per month, which grant them access to a wide selection of luxury items with the option to swap or purchase. What makes Vivrelle unique is its offering of unlimited stylist appointments, enhancing the customer experience, and its collaborations with brand partners for exclusive deals. The company's goal is to offer a flexible, cost-effective, and sustainable alternative to traditional luxury fashion ownership.

New York City, New YorkHeadquarters
2018Year Founded
$67.1MTotal Funding
SERIES_BCompany Stage
Consumer Software, Consumer GoodsIndustries
51-200Employees

Benefits

Health Insurance
401(k) Company Match
Stock Options
Remote Work Options
Paid Vacation
Commuter Benefits
Wellness Program

Risks

Shift in aspirational shopper behavior towards travel may reduce demand for luxury rentals.
Increased competition from luxury hotels offering embedded beauty experiences.
Hospitality brands entering retail space could increase competition in luxury market.

Differentiation

Vivrelle offers a unique membership model for luxury fashion rentals.
The company provides unlimited stylist appointments for personalized customer experiences.
Vivrelle collaborates with brand partners for exclusive access to new collections.

Upsides

Vivrelle raised $35 million in Series B funding to accelerate growth.
Partnership with Shopbop enhances accessibility to luxury accessories.
Growing interest in sustainable fashion boosts demand for rental models like Vivrelle.

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