Senior Account Executive, Beauty & Lifestyle at Sunshine Sachs Morgan & Lylis

New York, New York, United States

Sunshine Sachs Morgan & Lylis Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Beauty, LifestyleIndustries

Requirements

  • At least 4 years working in PR, with specific experience in communications, consumer brands, tech, lifestyle public relations, integrated media relations, and strategic media planning
  • Growing list of relationships with media across a variety of verticals and ability to leverage those relationships to secure impactful media opportunities
  • Strong writer – persuasive, concise, creative, and quick
  • Well-rounded understanding of consumer/lifestyle/tech marketing
  • Strategic thinker who brings new ideas to the table and loves a good brainstorm
  • Strong decision-making abilities and accountability
  • Great judgment and ability to make "the call" as needed
  • Innate curiosity and an entrepreneurial spirit
  • Incredibly organized, detail-oriented, and able to excel at managing multiple projects simultaneously
  • Willing to work select evenings/weekends and travel when necessary
  • Enjoys overdelivering rather than meeting expectations and takes genuine pride in being part of something good
  • (Preferred) Solid relationships across consumer media and a passion to build and grow business in this space
  • Experience working across a variety of consumer brands in beauty, lifestyle, and pop culture (about 4-5 years)
  • Passion for creating unique narratives to reach a wide range of audiences
  • Knowledge of media landscape including The Today Show, NYT Styles, Buzzfeed, People Magazine
  • Point of view on Gen Z beauty standards and DTC models disrupting the beauty industry

Responsibilities

  • Drafting, developing, and executing comprehensive communications strategies
  • Conducting regular and thorough research on various topics, flagging relevant news updates for teams/clients
  • Drafting, editing, and proofreading materials including press releases, blog content, pitches, fact sheets, FAQs, briefing notes, and client correspondence
  • Partnering with senior managers on achieving deliverables for a full roster of clients (average of 4–6)
  • Managing media contact lists to build relationships with new publications and media contacts
  • Participating in new business meetings, creating proposals as needed
  • Regularly bringing new opportunities for clients – media meetings, key introductions, etc
  • Proactively mentoring and teaching junior team members on account teams
  • Working with senior management to respond to client requests and ensure requests are taken care of in an efficient manner

Skills

Public Relations
Communications Strategy
Media Research
Media Relations
Beauty Brands
Lifestyle PR
Consumer Brands
Narrative Development
Trend Analysis
Strategy Execution

Sunshine Sachs Morgan & Lylis

Public relations and brand consulting firm

About Sunshine Sachs Morgan & Lylis

Sunshine Sachs Morgan & Lylis offers full-service communications and narrative consulting, specializing in public relations, talent integration, and brand studio for various industries. The company shapes public image through earned, owned, and paid engagements, working with lifestyle, health, fashion, beauty, culinary, travel, and technology verticals, utilizing public relations strategies, talent integration techniques, and brand studio services for various industry verticals.

6 E 32nd St 3rd floor, New York, NY 10016, USAHeadquarters
1992Year Founded
VENTURE_UNKNOWNCompany Stage
Consulting, Social Impact, Consumer Goods, EntertainmentIndustries
201-500Employees

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