Senior Market Research Professional
HumanaFull Time
Senior (5 to 8 years)
Candidates must possess a Bachelor's degree in marketing, business, social sciences, or a related field, along with over 5 years of project management operations experience in a qualitative research business. A deep understanding of qualitative approaches, effective cost and project planning, and the ability to manage multiple projects simultaneously are essential. Excellent communication skills, a collaborative mindset, and the ability to work effectively across functions are also required.
The Qualitative Project Manager will ensure the seamless execution of qualitative research projects, maintaining strong internal collaboration and client engagement. Responsibilities include optimizing the supply base by building relationships with fewer suppliers, managing procurement of recruits and moderators, and providing guidance on project management tasks for various qualitative methods including online, F2F, and AI platforms. The role involves transitioning moderation to internal teams, ensuring correct contracts and paperwork are used, and developing privacy and security protocols in collaboration with the operations team.
Global measurement and data analytics provider
Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.