Property Demand Generation and Brand Associate at Brooklyn Investment Group

Sandy, Utah, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Real Estate, Multifamily MarketingIndustries

Requirements

Bachelor’s degree in marketing, business, communications, or a related field preferred but not required
3-5 years of experience in marketing, digital advertising, or real estate a plus (internships and coursework will be considered)
Familiarity with Google Analytics, SEM, SEO, and social media advertising is a plus
Strong analytical and organizational skills with attention to detail
Ability to adapt quickly and shift priorities in a dynamic, fast-paced environment
Proficiency in Microsoft Office (Excel, PowerPoint) and willingness to learn property management software (Entrata, Yardi, etc.)
Excellent communication and problem-solving skills

Responsibilities

Oversee a portfolio of 40+ communities in varying markets
Assist in executing cost-effective marketing plans in collaboration with the Digital Demand Generation Team, tailored to each property’s unique needs
Support digital marketing initiatives, including SEM, SEO, and social media advertising
Help manage property listings on Internet Listing Services (ILS) platforms and track performance metrics
Assist in the creation and maintenance of brand templates for marketing campaigns
Compile reports on marketing performance and present insights to the marketing team
Assist in budget tracking and reporting on campaign effectiveness
Ensure branding consistency across all marketing materials and digital platforms
Collaborate with vendors and internal teams to support property marketing needs
Assist with acquisitions and dispositions by coordinating digital asset transfers, updating social media, and implementing best practices for demand generation

Skills

SEM

SEO

Google Analytics

Social Media Advertising

Digital Marketing

Marketing Analytics

Brand Management

ILS Platforms

Budget Tracking

Brooklyn Investment Group

Integrates crypto and equity portfolios for advisors

About Brooklyn Investment Group

Brooklyn connects traditional financial advisors with digital wealth management by offering a platform for customized portfolios that include both cryptocurrency and equity investments. The platform features automated tax loss harvesting to enhance after-tax returns and provides professional risk management guided by an experienced Chief Investment Officer. Brooklyn's leadership team has extensive backgrounds in finance and technology, allowing them to deliver advanced tools and services to financial advisors. The company's goal is to improve investment performance and risk management for its clients.

New York City, New YorkHeadquarters

2016Year Founded

$14.5MTotal Funding

SEEDCompany Stage

Fintech, Financial ServicesIndustries

11-50Employees

Risks

Increased competition from fintech companies could erode Brooklyn's market share.

Cryptocurrency market volatility poses risks to Brooklyn's crypto portfolios.

Regulatory scrutiny on AI-driven services may increase compliance costs for Brooklyn.

Differentiation

Brooklyn integrates crypto and equity portfolios for financial advisors.

The platform offers automated tax loss harvesting to enhance after-tax returns.

Brooklyn's leadership includes experts from top-tier financial institutions.

Upsides

Brooklyn raised $21 million in Series A funding to scale its platform.

The rise of DeFi offers new crypto investment opportunities for Brooklyn.

Increased regulatory clarity around crypto benefits Brooklyn's portfolio offerings.

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