PRコンサルタント - オペレーションズ コンサルティング本部 at Accenture

Tokyo, Japan

Accenture Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
コンサルティング, プロフェッショナルサービスIndustries

Requirements

  • 学歴: 四大卒以上
  • 経験: 以下いずれかの経験を3年以上 - PRもしくは広告代理店での広報/PR戦略企画・実施経験 - 事業会社でのマーケティング・広報の実務経験 ※広告代理店での広告戦略企画実施経験をお持ちで、今後は広報/PR領域で活躍したい方も歓迎
  • スキル: 日本語: ビジネスレベル以上
  • 求める人材像: 「露出させる」のではなく、世の中にどう伝えるべきか、情報の加工・戦略的発信を考えられる方
  • 求める人材像: 経営上の事項として広報・PRを捉え、サービス開発や経営課題まで踏み込む視点をお持ちの方(もしくはそういった視点に関心のある方)
  • 求める人材像: PRの本質や新しい価値創造に挑戦したい方

Responsibilities

  • PR戦略の企画・立案、施策実行、効果測定の一貫管理
  • メディアリレーション構築
  • プレスリリース、ニュースレター、SNS投稿などのコンテンツ制作
  • イベント(新商品発表会や記者会見等)企画・運営、SNS等デジタルチャネル活用
  • 不祥事やトラブル発生時の対応策立案と実行
  • データ分析やAIを活用したインサイト抽出・効果測定
  • クライアントの経営層や多国籍チームとの協働

Skills

Key technologies and capabilities for this role

PR戦略メディアリレーションプレスリリースSNSイベント企画危機管理データ分析AI効果測定

Questions & Answers

Common questions about this position

What experience is required for this PR Consultant role?

Candidates must have a bachelor's degree or above and at least 3 years of experience in either PR or advertising agency PR strategy planning and execution, or marketing/PR in a business company. Experience in advertising strategy planning is also welcome for those wanting to transition to PR.

What skills are must-haves for this position?

Business-level Japanese proficiency is required.

What is the employment type for this role?

This is a full-time position.

What kind of team will I be joining?

You will join the Integrated PR Communication team, which integrates PR across Accenture's consulting, IT, and BPO services to provide end-to-end support from strategy to execution and measurement, focusing on business challenges beyond traditional PR.

What makes a strong candidate for this PR Consultant position?

Strong candidates think strategically about how to communicate information effectively, view PR from a management perspective linking to business challenges, and are eager to challenge PR fundamentals and create new value.

Accenture

Global professional services for digital transformation

About Accenture

Accenture provides a wide range of professional services, including strategy and consulting, technology, and operations, to help organizations improve their performance. Their services assist clients in navigating digital transformation, enhancing operational efficiency, and achieving sustainable growth. Accenture's offerings include cloud migration, cybersecurity, artificial intelligence, and data analytics, which are tailored to meet the needs of various industries such as financial services, healthcare, and retail. What sets Accenture apart from its competitors is its extensive industry knowledge and ability to deliver comprehensive solutions that address both immediate challenges and long-term goals. The company's aim is to support clients in reducing their environmental impact while driving innovation and growth.

Dublin, IrelandHeadquarters
1989Year Founded
$8.5MTotal Funding
IPOCompany Stage
Consulting, Enterprise Software, CybersecurityIndustries
10,001+Employees

Risks

Rapid AI advancements may outpace Accenture's current capabilities, risking competitive disadvantages.
Integration challenges from multiple acquisitions could affect Accenture's operational efficiency.
The rise of AI-driven startups may disrupt Accenture's market share in customer service solutions.

Differentiation

Accenture's acquisitions enhance its capabilities in digital twin technology for financial services.
The company is expanding its expertise in net-zero infrastructure through strategic acquisitions.
Accenture's focus on software-defined vehicles positions it as a leader in automotive innovation.

Upsides

Accenture's investment in EMTECH supports central bank modernization amid digital currency evolution.
The acquisition of Award Solutions boosts Accenture's presence in the growing 5G and IoT markets.
Accenture's strategic acquisitions align with high-growth markets like digital twins and net-zero projects.

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