Nonprofit Product Marketing Intern at GoFundMe

San Francisco, California, United States

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Not SpecifiedCompensation

InternshipExperience Level

InternshipJob Type

UnknownVisa

Technology, NonprofitIndustries

Requirements

Currently pursuing a bachelor’s degree in Marketing, Communications, Business, or related field
Strong writing and positioning skills—you translate complexity into clarity and resonance
Deep curiosity and analytical thinking—you seek out insights through data (quant and qual) to inform product and messaging decisions
Empathy for both customers and internal stakeholders—you know how to balance strategic influence with executional excellence
Comfortable navigating ambiguity and change in a fast-moving environment
Student intern (for 10-week program from May 27th, 2026 to August 7th, 2026)
Based in San Francisco, CA and expected to go into the office three days per week

Responsibilities

Help execute go-to-market strategies, from early ideation to launch and post-launch analysis
Support running beta programs and gather structured feedback to influence roadmap and messaging
Review positioning and messaging ensuring it’s clear, compelling, and aligned across product surfaces, marketing assets, and sales tools
Work closely with Sales, CS, and Solutions Engineering to align product messaging with customer-facing efforts
Equip GTM teams with the right content, narratives, and training to confidently speak to what’s live and what’s coming
Support competitive research, including building battlecards and creating various sales playbooks

Skills

Product Marketing

B2B Marketing

GTM Execution

Competitive Research

Battlecards

Sales Playbooks

Positioning

Messaging

Writing

Qualitative Insights

Quantitative Insights

Beta Programs

GoFundMe

Online platform for crowdfunding and fundraising

About GoFundMe

GoFundMe is an online platform that enables individuals and organizations to raise money for various needs and aspirations. Users can create fundraising campaigns in just five minutes by sharing their stories and soliciting donations from their networks and beyond. The platform caters to a wide range of clients, including those facing medical emergencies, families in need of memorial funds, students seeking educational support, and nonprofits looking for financial assistance. GoFundMe operates globally and has built a community of over 100 million people who have collectively raised $25 billion through more than 200 million donations. The company generates revenue through voluntary tips from donors and a small transaction fee on each donation, which helps cover payment processing costs and maintain platform security. GoFundMe's goal is to provide a safe and user-friendly experience for both donors and recipients, leveraging community support to help people meet their financial needs.

Redwood City, CaliforniaHeadquarters

2010Year Founded

$1,178.5MTotal Funding

SERIES_ACompany Stage

Fintech, Social ImpactIndustries

501-1,000Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Hybrid Work Options

Family Planning Benefits

Commuter Benefits

Parental Leave

Unlimited Paid Time Off

Mental Health Support

Wellness Program

Professional Development Budget

Conference Attendance Budget

Risks

Emerging crowdfunding platforms with lower fees could attract users away from GoFundMe.

Partnership with Meta may expose GoFundMe to privacy concerns, affecting user trust.

Reliance on voluntary tips may be unsustainable during economic downturns.

Differentiation

GoFundMe is the most trusted name in crowdfunding since its founding in 2010.

The platform serves diverse clients, from individuals to nonprofits, globally.

GoFundMe's user-friendly interface allows fundraisers to start campaigns in five minutes.

Upsides

Collaboration with Meta enhances social sharing, boosting fundraiser reach and effectiveness.

Specific relief funds for disasters position GoFundMe as a go-to emergency platform.

Partnerships with organizations enhance GoFundMe's reputation as a socially responsible platform.

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