[Remote] Manager, Creator Partnerships & UGC Content at Wealthsimple

Remote

Wealthsimple Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Fintech, MarketingIndustries

Requirements

  • 5+ years of experience in influencer marketing, creator partnerships, or social content management, ideally in a consumer brand or fintech environment
  • Deep understanding of the creator economy, UGC best practices, and social media trends across platforms like TikTok, Instagram, YouTube, and emerging channels
  • Proven track record managing end-to-end creator campaigns: outreach, negotiation, briefing, content review, and performance reporting
  • Strong creative instincts with a sharp eye for storytelling, tone, and brand alignment
  • Comfortable working cross-functionally with marketing, legal, and creative teams
  • Analytical mindset, able to use data and insights to guide decision-making and optimize results
  • Nice to have: platform buying experience on META, TikTok, Reddit, Google

Responsibilities

  • Build and scale our UGC content engine
  • Develop and manage a consistent pipeline of UGC for use across paid, owned, and earned channels
  • Source, brief, and manage creators to produce authentic, high-performing content aligned with campaign goals
  • Create and maintain systems to track, test, and optimize UGC performance across platforms (Meta, TikTok, YouTube, etc.)
  • Partner with creative, performance, and brand teams to identify content needs and performance insights
  • Lead our creator affiliate program
  • Manage an affiliate-style program that rewards creators for driving client growth
  • Manage creator recruitment, onboarding, tracking, and performance reporting
  • Develop incentive structures, promotional toolkits, and creative guidelines to help creators succeed
  • Collaborate with data and growth teams to measure ROI, optimize campaigns, and identify top-performing creators

Skills

Key technologies and capabilities for this role

UGCCreator PartnershipsContent StrategyPerformance MarketingMetaTikTokYouTubeAffiliate ProgramsContent OptimizationInfluencer Management

Questions & Answers

Common questions about this position

What experience is required for the Manager, Creator Partnerships & UGC Content role?

Candidates need 5+ years of experience in influencer marketing, creator partnerships, or social content management, ideally in a consumer brand or fintech environment, along with a deep understanding of the creator economy, UGC best practices, and social media trends across platforms like TikTok, Instagram, YouTube.

What is the employment type for this position?

This is a Permanent Full Time position.

What does Wealthsimple's company culture emphasize?

Wealthsimple values collaboration, humility, keeping it simple, and creating inclusive and high-performing teams where people can be inspired to do their best work.

What salary or compensation is offered for this role?

This information is not specified in the job description.

What makes a strong candidate for this manager role?

A strong candidate has a proven track record managing end-to-end creator campaigns including outreach, negotiation, briefing, content review, and performance reporting, strong creative instincts for storytelling and brand alignment, and comfort working cross-functionally with marketing, legal, and creative teams.

Wealthsimple

Digital platform for investing and financial management

About Wealthsimple

Wealthsimple provides a range of financial tools that help individuals manage their money effectively. Their services include automated investing, where users can set up investment accounts that automatically adjust based on market conditions, and commission-free stock trading, allowing users to buy and sell stocks without paying fees. They also offer cryptocurrency investments for those interested in digital currencies and a straightforward tax filing service that is designed to be quick and user-friendly. Wealthsimple stands out from its competitors by focusing on young professionals and tech-savvy individuals, providing a digital platform that is easy to navigate and understand. The company's goal is to simplify financial management, making it accessible to everyone by using technology to create a more personal and approachable experience in finance.

Toronto, CanadaHeadquarters
2014Year Founded
$826.6MTotal Funding
LATE_VCCompany Stage
Fintech, Financial ServicesIndustries
1,001-5,000Employees

Benefits

Health Insurance
Life Insurance
401(k) Company Match
401(k) Retirement Plan
Paid Vacation
Unlimited Paid Time Off
Professional Development Budget
Wellness Program
Remote Work Options
Paid Holidays

Risks

Increased competition from zero-commission brokers could erode Wealthsimple's market share.
Invite-only rollout of Wealthsimple Cash may limit user adoption and growth.
Rapid cryptocurrency adoption pressures Wealthsimple to innovate its offerings continuously.

Differentiation

Wealthsimple offers a human-centric approach to finance with user-friendly digital tools.
The company provides a seamless platform for investing, trading, saving, and tax filing.
Wealthsimple targets young, tech-savvy professionals seeking accessible financial management solutions.

Upsides

Wealthsimple's AUA reached $50 billion, indicating strong market presence and growth potential.
The rise of AI-driven advisory services can enhance Wealthsimple's personalized investment offerings.
Fractional shares' popularity aligns with Wealthsimple's target demographic, boosting user acquisition.

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