Infant Feeding & Lactation Expert at Good Inside

Manhattan, New York, United States

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Part TimeJob Type

UnknownVisa

Parenting, Child Health, EducationIndustries

Requirements

International Board Certified Lactation Consultant (IBCLC) with meaningful clinical experience
Ability to take complicated information and make it usable, human, and emotionally accessible for parents
Comfortable and natural on camera and in live settings
Excited to grow a social following (no current following required)
Located anywhere in the U.S., with flexibility for monthly travel to New York (based in or near New York is a plus)
Part-time availability (minimum 10 hours/week, averaging 10–20 hours/week)

Responsibilities

Serve as a trusted expert in infant feeding & lactation, supporting parents across all of Good Inside’s channels (membership, social, podcast, and beyond)
Build a best-in-class content library in infant feeding & lactation, incorporating latest research and parent feedback
Create engaging content for Gi Baby social channels and digital platforms
Host live events, workshops, podcasts, and represent Good Inside at select speaking engagements
Support member retention by creating regular touchpoints that help families feel seen, understood, and supported
Explore longer-term opportunities, such as co-authored books, branded products, and other growth initiatives

Skills

Lactation Consulting

Infant Feeding

Breastfeeding Support

Formula Feeding

Parental Counseling

Emotional Support

Content Creation

Video Workshops

Workshop Facilitation

Good Inside

Provides digital parenting solutions and resources

About Good Inside

Good Inside provides practical solutions for parents through various digital tools and resources. Founded by Dr. Becky, the company helps parents navigate the challenges of raising children by offering straightforward strategies and advice. Their offerings include a weekly podcast where Dr. Becky answers real questions from parents, workshops on topics like sibling dynamics and stress management, and downloadable guides. Good Inside targets parents, caregivers, and educators, aiming to improve parenting skills and family dynamics. The company operates on a subscription model, generating revenue from paid workshops and premium content, while also attracting a wider audience through free resources. Their goal is to make parenting support accessible and adaptable to different lifestyles.

New York City, New YorkHeadquarters

2021Year Founded

$10.5MTotal Funding

SERIES_ACompany Stage

Social Impact, EducationIndustries

51-200Employees

Benefits

Company Equity

Paid Vacation

Paid Sick Leave

Hybrid Work Options

Risks

AI-driven parenting apps pose a threat to Good Inside's market share.

Free online parenting communities may reduce the value of Good Inside's paid content.

Economic downturns could impact subscription revenue for Good Inside.

Differentiation

Good Inside offers expert-guided, community-powered parenting solutions led by Dr. Becky.

The platform provides a comprehensive toolkit including podcasts, workshops, and guides.

Good Inside's subscription model combines free and premium content to attract a broad audience.

Upsides

Growing demand for digital parenting resources boosts Good Inside's market potential.

Rising interest in family wellness aligns with Good Inside's focus on stress management.

Podcasts' popularity enhances Good Inside's reach and engagement with parents.

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