Director of Social Media at Life.Church

Edmond, Oklahoma, United States

Life.Church Logo
Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Christian Ministry, Technology, Non-ProfitIndustries

Requirements

  • Excellent verbal, written, and interpersonal communication skills to foster relationships with the ability to lead through influence and collaboration
  • Ability to self-motivate, make independent decisions, and solve problems
  • Maintain flexibility and initiate the creation of new processes and project strategies
  • Strong leadership skills and understanding of developing and guiding others
  • Deep understanding of platform-specific best practices, content trends, and analytics tools
  • Strong creative instincts and ability to

Responsibilities

  • Drive the global social media strategy across all platforms (e.g., Instagram, TikTok, Facebook, X, YouTube, etc.)
  • Identify new platform opportunities, emerging trends, and cultural moments that align with YouVersion’s voice and mission
  • Oversee the creation and curation of high-quality, on-brand content tailored to each platform and audience that point people back to God’s Word
  • Ensure consistent messaging that reflects YouVersion’s mission and values while allowing for localized storytelling and cultural resonance
  • Maintain a consistent and agile presence across platforms, with the ability to pivot in real time
  • Track, analyze, and report on key performance metrics across platforms—including engagement, reach, and growth
  • Translate social media data into actionable insights that demonstrate ministry impact and inform future strategies
  • Share learnings across global teams to continuously improve our collective reach and effectiveness
  • Work closely with YouVersion Global Hubs to support the development and direction of localized social media strategies
  • Provide ongoing coaching, collaboration, and guidance to regional social media leads to ensure alignment with global goals
  • Foster a strong sense of unity, shared learning, and mutual support across the global social team
  • Lead and develop the YouVersion social media team to support team initiatives and goals
  • Set clear goals, KPIs, and workflows to keep the team aligned, efficient, and energized
  • Empower the team to respond quickly to emerging opportunities with creativity and clarity

Skills

Social Media Strategy
Content Creation
Instagram
TikTok
Facebook
Team Leadership
Global Strategy
Audience Engagement

Life.Church

Offers online church services and resources

About Life.Church

Life.Church offers free church resources and a 24-month curriculum package for online ministry, leveraging online platforms for church services and kids ministry.

Edmond, OklahomaHeadquarters
1996Year Founded
VENTURE_UNKNOWNCompany Stage
Social ImpactIndustries
1,001-5,000Employees

Benefits

Retirement plan
Medical coverage
Direct primary care
Life.Church preferred provider network
Dental coverage
Vision coverage
Wellness
Childcare
FSA and DCA
Maternity and paternity leave
Adoption leave
Life insurance and accident coverage
Short and long term disability coverage
Vacation time
Development dollars
Casual dress-code

Risks

Increased competition from other Bible apps may impact YouVersion's market share.
Digital privacy concerns could affect user trust and app usage.
Expansion into regions with poor internet infrastructure may face operational challenges.

Differentiation

Life.Church's YouVersion app leads in digital religious engagement with 100 million downloads in 2023.
The church's multi-site model, including new Palm Beach location, enhances community reach.
Life.Church's involvement in the Global Leadership Summit positions it as a leadership influencer.

Upsides

YouVersion's growth in emerging markets boosts global engagement and user base.
Life.Church Worship's new album expands digital outreach and attracts younger demographics.
Hiring a former Facebook exec enhances YouVersion's social media strategy and app engagement.

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