GEO Strategy Lead
JasperSalary not specified
Full Time
Senior (5 to 8 years), Expert & Leadership (9+ years)
Customer Success Manager (Search Marketing Analytics) at BrightEdge
Birmingham, England, United Kingdom
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Technology, MarketingIndustries
Requirements
- 5+ years of relevant experience managing multiple customer accounts
- Experience doing discovery of business goals and needs
- Experience driving technology/platform adoption and usage
- Strong verbal and written communication skills and presentation skills
- Working knowledge of SEO/Digital marketing
- Experience managing complex integrations
- Thorough understanding of digital marketing
- Experience with web analytics (Adobe Analytics a strong plus)
Responsibilities
- Understand business requirements and align business requirements to SEO program spanning data, workflow, and reporting
- Drive business outcomes for enterprise customers by creating and supporting an integrated SEO analytics and research environment
- Drive integrations and implementations to completion
- Communicate with a range of business and technical stakeholders to ensure successful implementation that reflects business requirements
- Drive customer platform usage responsive to technical SEO use cases focused on reporting and research
- Run frequent customer sessions independently, setting strong agendas and executing post-session follow-up
- Identify, engage, and train different divisions within a customer’s organisation
- Provide day-to-day engagement that delivers high levels of customer value and supports renewal
- Configure platform to support advanced AI use cases and support customers with this changing search landscape
Skills
Key technologies and capabilities for this role
Questions & Answers
Common questions about this position
What compensation and benefits are offered for this role?
The position offers a competitive salary and bonus, along with comprehensive benefits including BUPA healthcare.
Is this role remote or does it require office work?
The role is based at a central London location (Labs Holborn).
What skills and experience are required for this Customer Success Manager position?
Candidates need 5+ years managing multiple customer accounts, experience with business discovery and driving technology adoption, strong communication and presentation skills, working knowledge of SEO/digital marketing, and experience managing complex integrations.
What is the company culture like at BrightEdge?
BrightEdge offers a fast-paced environment with smart and fun colleagues, fully stocked kitchens, social events, and opportunities to expand experience and knowledge.
What makes a strong candidate for this role?
A strong candidate has 5+ years managing customer accounts, SEO/digital marketing knowledge, experience driving platform adoption and complex integrations, plus strong communication skills; experience with web analytics like Adobe Analytics is a plus.
BrightEdge
Enterprise SEO and content marketing platform
About BrightEdge
BrightEdge provides an enterprise SEO and content marketing platform that helps businesses enhance their online presence and engage customers. The platform offers tools for understanding customer search behavior, enabling companies to create targeted content. BrightEdge stands out from competitors by focusing on actionable insights that help businesses track and optimize their SEO efforts. The goal is to empower companies to improve their digital strategies, leading to increased visibility and revenue.
Foster City, CaliforniaHeadquarters
2007Year Founded
$60.2MTotal Funding
SERIES_DCompany Stage
Consumer Software, Enterprise SoftwareIndustries
201-500Employees
Benefits
Medical / Dental / Vision Insurance
15-23 days Paid Time Off (PTO) annually
Stock Options
401(k)
6 Weeks Paid Maternity Leave
4 Weeks Paid Paternity Leave
Competitive Salaries
SEO Certification Courses
Team Events & Socials
Free Friday Lunches
Fully Stocked Kitchen
Collaborative Work Environments
Risks
SearchGPT's emergence could disrupt BrightEdge's reliance on Google-dominated SEO strategies.
Google's AI-powered SGE may alter the SEO landscape, affecting BrightEdge's business model.
The decline in Google's dominance may force BrightEdge to diversify platform compatibility.
Differentiation
BrightEdge's S3 platform offers real-time content engagement measurement across all digital channels.
The company serves 57% of Fortune 100 companies, showcasing its industry trust and reliability.
BrightEdge's DataMind Insights provides data-driven decision-making for targeted content creation.
Upsides
Generative AI in search offers new opportunities for BrightEdge to innovate and provide insights.
BrightEdge's live SGE update monitoring helps brands navigate the evolving search landscape.
The shift to multimodal search allows BrightEdge to expand content optimization tools.
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