Marketing Analytics Manager
DandyFull Time
Mid-level (3 to 4 years)
Key technologies and capabilities for this role
Common questions about this position
The position requires 5+ years of experience with any combination of advanced and predictive analytics, marketing analytics, and analytic techniques for marketing, customer, and business applications.
A Bachelor’s degree or above is required, ideally in areas such as Business Analytics and Management, Economics, Statistics, Mathematics, and/or Marketing.
This information is not specified in the job description.
This information is not specified in the job description.
Strong candidates will have project management experience using data to solve complex business questions, professional experience working with big data including building and optimizing data pipelines, and strong working knowledge of Microsoft PowerPoint and Excel.
Provides marketing analytics and consulting services
Analytic Partners provides analytic solutions that assist brands in making informed strategic decisions to foster growth. The company specializes in marketing analytics and offers a range of services that extend beyond traditional marketing mix modeling to include Commercial Analytics, which helps clients gain a comprehensive perspective for future decision-making. Their products work by utilizing advanced analytics to evaluate marketing effectiveness and revenue performance, allowing clients to optimize their marketing strategies. Unlike many competitors, Analytic Partners combines consulting with software solutions, generating revenue through service fees and software subscriptions. The goal of Analytic Partners is to enhance marketing efficiency and deliver a strong return on investment for their clients.