Business Analyst
StarComplianceSalary not specified
Full Time
Mid-level (3 to 4 years)
Analyst, Business Partner Analytics at Constant Contact
Waltham, Massachusetts, United States
Not SpecifiedCompensation
Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Marketing Technology, SaaS, Small Business ServicesIndustries
Requirements
- Bachelor’s degree (preferably in a quantitative field such as analytics, business, math, statistics, economics or computer science)
- 1 to 3 years of experience conducting analytical analyses in a business setting and telling stories with data or a recent graduate with relevant experience
- Experience with SQL and data visualization tools (e.g., Tableau, Looker, Power BI)
- Advanced degree (Master’s) in Statistics, Economics, Data Science, Data Analytics or other quantitative discipline a plus
- Resourceful and a motivated problem solver with demonstrated ability tackling complex problems, drawing inferences from data, and using analysis skills and business acumen to identify solutions
- Ability to operate effectively in an environment with rapid change and ambiguity
- Solid organizational and project management skills, with the ability to meet tight deadlines in a competitive environment
Responsibilities
- Collaborate with Marketing, Product Management, Finance, Customer Success and other internal stakeholders to identify opportunities for analysis and optimization of product experience and acquire and retain valuable customers
- Partner with stakeholder leadership to develop reporting, dashboards, and analyses that drive improved performance and decision-making
- Provide insights into customer and product behavior and engagement to the rest of the business
- Partner closely with the data warehouse team to understand data availability and the flow of data through various systems
- Develop data inquiries, and conduct data exploration and data mining to determine program effectiveness and predict future performance
- Partner closely with business stakeholders to ensure insights are leading to action and measuring the business impact
Skills
Analytics
Data Analysis
SQL
Customer Behavior Analysis
Product Analytics
Stakeholder Management
Cross-functional Collaboration
Excel
Tableau
Python
Constant Contact
Digital marketing solutions for small businesses
About Constant Contact
Constant Contact offers digital marketing solutions for small businesses and nonprofits, focusing on email and social media marketing. Their user-friendly tools help clients create effective marketing campaigns to engage their target audiences and drive sales or donations. Operating on a subscription-based model, Constant Contact provides various pricing tiers to accommodate different business sizes, making their services accessible to all. The company aims to simplify marketing for organizations that may lack the resources or expertise to manage complex campaigns.
Waltham, MassachusettsHeadquarters
1995Year Founded
$420.8MTotal Funding
GROWTH_EQUITY_VCCompany Stage
Consumer Software, Social ImpactIndustries
1,001-5,000Employees
Benefits
Health Insurance
Paid Vacation
Hybrid Work Options
Professional Development Budget
Paid Sick Leave
Paid Holidays
Risks
Increased competition from AI-driven platforms like ActiveCampaign and Mailchimp.
Potential strategic shifts due to the sale of Siris Capital's ownership stake.
Data privacy challenges from integrations with platforms like Square.
Differentiation
Constant Contact offers AI-powered tools like Campaign Builder and BrandKit.
The company integrates with over 300 apps, including Square and HostGator.
Constant Contact provides a subscription-based model with various pricing tiers.
Upsides
Constant Contact is recognized as a market leader in email marketing.
The partnership with Square enhances marketing and transaction capabilities.
Expansion in APAC positions the company for growth in Asia-Pacific.
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