デジタル広告マネージャー(展示会プロモーション担当) at Remitly

Tokyo, Japan

Remitly Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Exhibitions, Trade Shows, B2B MarketingIndustries

Requirements

  • Google広告やSNS広告など、複数チャネルの運用経験(3年以上)
  • 数値をベースとした広告改善の実績
  • 代理店との進行管理経験
  • 小規模でもチームや後輩のマネジメント経験、またはマネジメントに挑戦したい意欲
  • 大卒以上
  • 歓迎条件
  • BtoB商材や展示会の集客広告の経験
  • LP・バナー・動画広告などのクリエイティブ企画経験
  • MA・SFAとの連携経験(Salesforce、HubSpotなど)
  • 求められる資質
  • 数字に強く、改善に喜びを感じる方
  • チームと一緒に「勝つ」ことにこだわれる方
  • 後進育成・チーム形成に喜びを感じられる方

Responsibilities

  • 展示会ごとの広告戦略の策定と運用ディレクション
  • 複数展示会のデジタル広告をより効率的かつ効果的に運用し、自社展示会全体への吸引力を高める
  • リスティング/SNS/ディスプレイ広告など多チャネルでの広告出稿管理
  • LPやバナーの制作ディレクション・A/Bテストの実施
  • 広告代理店のマネジメント・評価
  • Google Analytics、Looker Studio等による効果測定と改善提案
  • 他部署(営業、ウェブ、PR)との連携によるプロモーション最適化
  • 広告運用メンバー・アシスタントの指導・育成・進捗管理(タスク割り振り、広告設計レビュー/成長を促す1on1、スキル評価・教育計画の立案)

Skills

Google Ads
SNS Ads
Display Ads
Google Analytics
Looker Studio
A/B Testing
Landing Pages
Banners
Ad Agency Management
Salesforce
HubSpot

Remitly

International money transfer for immigrants

About Remitly

Remitly focuses on international money transfers, helping immigrants send money to their families quickly and securely at lower costs than traditional banks. The company charges transaction fees and earns from the exchange rate margin, offering various transfer options like bank deposits and cash pickups. Remitly enhances user experience through its website and mobile app, allowing real-time tracking of transfers, and engages with immigrant communities by providing helpful resources and educational support. Its goal is to meet the unique needs of immigrants while ensuring fast, affordable, and reliable money transfer services.

Seattle, WashingtonHeadquarters
2011Year Founded
$423.9MTotal Funding
IPOCompany Stage
Fintech, Financial ServicesIndustries
1,001-5,000Employees

Benefits

Continuing Education or Travel Stipend
Office Culture
Flexible PTO, Schedules and Leaves
DEI Learning Opportunities
Community Engagement
Inclusive Benefits

Risks

Swift's integration into banks' channels poses a competitive threat to Remitly.
AI agents' rise may challenge Remitly's operational model in efficiency and cost-effectiveness.
Schall Law Firm's investigation could impact investor confidence and Remitly's reputation.

Differentiation

Remitly focuses on immigrants, offering competitive rates and fast, secure transactions.
The company leverages technology for a seamless user experience via its app and website.
Remitly engages with immigrant communities through content and educational initiatives.

Upsides

Increased digital wallet adoption in key markets expands Remitly's reach to unbanked individuals.
AI agents in operations could reduce costs and improve Remitly's efficiency.
Visa collaboration enhances Remitly's cross-border fund flow services, boosting customer satisfaction.

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