Field Marketing Team Lead
Siete Family FoodsSalary not specified
- Full Time
- Mid-level (3 to 4 years)
About Siete Family Foods
Siete Family Foods produces grain-free Mexican-inspired food products, focusing on health-conscious alternatives to traditional cuisine. Their product line includes tortillas, tortilla chips, taco shells, dips, sauces, and seasonings, catering to those on keto, low-carb, and grain-free diets. Siete Foods operates primarily through a direct-to-consumer model via their website, while also being available in retail stores. This approach allows them to reach a diverse audience, including health-conscious consumers and individuals with dietary restrictions. Unlike many competitors, Siete Foods emphasizes family values and community engagement, offering recipes and apparel to enhance customer loyalty. Their goal is to provide delicious, accessible food options that align with various dietary needs.
Austin, TexasHeadquarters
2014Year Founded
$87.5MTotal Funding
ACQUISITIONCompany Stage
Food & Agriculture, Consumer GoodsIndustries
51-200Employees
Risks
PepsiCo acquisition may dilute Siete's family-owned brand perception.
Increased competition from other health-focused Mexican-American food brands.
Potential backlash from customers preferring independent brands over large conglomerates.
Differentiation
Siete Foods offers grain-free Mexican-inspired products with health-conscious ingredients.
The company targets diverse dietary needs, including keto, low-carb, and grain-free diets.
Siete Foods combines traditional Mexican flavors with modern health trends.
Upsides
PepsiCo's acquisition could provide Siete Foods with increased resources and market reach.
Growing consumer interest in plant-based and allergen-free foods boosts demand for Siete's products.
Collaborations with athletes enhance brand visibility and attract health-conscious consumers.
Funding
Total raised$87.55 M
Latest valuation$1.20 B
StageACQUISITION
ACQUISITION
9/30/2024$1.2 K
$1.20 BEARLY VC
1/31/2019$90
$450.00 M