Primary VC

Seed stage VC for SaaS, ecommerce

New York City, New York, United States

About Primary VC

Primary VC specializes in seed-stage investments, primarily targeting two sectors: enterprise software as a service (SaaS) and e-commerce. Their investment strategy is geographically focused on New York City, allowing them to leverage local market insights and opportunities. Unlike many other venture capital firms, Primary VC emphasizes early-stage funding, providing support and resources to startups in their initial phases of growth. The goal of Primary VC is to nurture and develop promising companies in their chosen sectors, helping them to scale and succeed in a competitive landscape.

New York City, New YorkHeadquarters
2015Year Founded
$2,742.6MTotal Funding
UNKNOWNCompany Stage
Venture Capital, Enterprise Software, Consumer GoodsIndustries
51-200Employees

Risks

High concentration in early-stage investments increases exposure to market volatility.
NYC focus may limit diversification and expose to regional economic downturns.
Increased competition in AI infrastructure could challenge Primary's portfolio companies.

Differentiation

Primary VC's Impact team outnumbers investors 2:1, focusing on operational support.
Primary's portfolio companies are 19x more likely to reach billion-dollar valuations.
Primary has a strong NYC focus but invests globally from pre-seed to Series A.

Upsides

Primary's companies are 2x more likely to raise a Series A.
Primary's focus on B2B SaaS and fintech aligns with growing market trends.
Primary's low-volume, high-conviction approach ensures dedicated resources for founders.