Senior Software Engineer, Media at Babylist

United States

Babylist Logo
Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
E-commerce, RetailIndustries

Requirements

  • 6+ years of experience delivering end-to-end solutions that drive business growth
  • Experience testing, monitoring, and running a production software system
  • Experience with React and Ruby on Rails
  • Ability to thrive in a quickly growing environment and lead business-critical projects
  • Passion for identifying gaps in team processes or execution and driving impactful improvements
  • (Plus) Past experience in e-commerce, consumer growth marketing, or adtech

Responsibilities

  • Provide thought leadership around process, tooling, systems, and software architecture
  • Improve and help maintain existing systems, including improving test coverage and deleting unnecessary code
  • Work closely with product managers to design, implement, and deploy systems to support and scale the growing media business
  • Collaborate with Product, Design, Data, and other stakeholders in the Media/Ads business to execute key initiatives
  • Mentor other team members through design and architecture planning, code reviews, and knowledge-sharing sessions
  • Lead critical initiatives for site monetization and advertising partnerships, and customer lifecycle programs

Skills

Ruby on Rails
React
AWS
Sidekiq
MySQL
Redis

Babylist

Comprehensive baby registry platform for parents

About Babylist

Babylist provides a universal baby registry platform that allows expecting and new parents to compile baby products from any store, including popular retailers like Amazon, Target, and Etsy. The platform features an interactive checklist and expert-vetted guides to assist parents in making informed choices about baby gear and essentials. Babylist differentiates itself from competitors by offering a comprehensive solution that combines affiliate marketing, direct sales, and curated product recommendations, generating revenue through affiliate commissions, exclusive curated kits, and advertising partnerships. The company's goal is to simplify the baby registry process for parents, ensuring they have all the necessary items for their growing families while enhancing user engagement with offerings like a free box of goodies for new registrants.

Oakland, CaliforniaHeadquarters
2011Year Founded
$38.9MTotal Funding
SERIES_CCompany Stage
Education, Consumer GoodsIndustries
501-1,000Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Parental Leave
401(k) Retirement Plan
401(k) Company Match
Health Savings Account/Flexible Spending Account
Paid Vacation
Paid Sick Leave
Remote Work Options
Flexible Work Hours
Wellness Program
Mental Health Support
Company Equity

Risks

Increased competition from Lalo could draw customers away from Babylist.
Integration challenges with Expectful may distract from Babylist's core business.
Reliance on affiliate marketing exposes Babylist to changes in partner terms.

Differentiation

Babylist offers a universal registry platform integrating products from any store.
The platform combines affiliate marketing, direct sales, and curated recommendations for revenue.
Expert-vetted guides and interactive checklists enhance informed decision-making for parents.

Upsides

Acquisition of Expectful expands Babylist's offerings into health and wellness.
Growing demand for eco-friendly products aligns with Babylist's product recommendations.
AI integration can enhance personalized shopping experiences on Babylist's platform.

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