About Glossier
Glossier creates skincare and makeup products that are inspired by real life, aiming to help women look like the best version of themselves. Their product line includes essentials like cleansers, moisturizers, lip balms, brow groomers, and fragrances, all designed for easy use in daily beauty routines. Unlike many competitors, Glossier emphasizes customer engagement and focuses on products that resonate with everyday life. Operating on a direct-to-consumer model, Glossier sells exclusively through its website, allowing for better control over customer experience and pricing. The company generates revenue through product sales, limited edition sets, and exclusive launches, while leveraging a strong online presence and social media to attract and retain customers.