Vivrelle provides a membership service that allows individuals to borrow high-end designer handbags and jewelry, catering primarily to fashion-conscious women. Members can choose from four tiers of membership, starting at $45 per month, which grant them access to a wide selection of luxury items with the option to swap or purchase. What makes Vivrelle unique is its offering of unlimited stylist appointments, enhancing the customer experience, and its collaborations with brand partners for exclusive deals. The company's goal is to offer a flexible, cost-effective, and sustainable alternative to traditional luxury fashion ownership.