Vivrelle

Membership service for luxury fashion rentals

New York City, New York, United States

About Vivrelle

Vivrelle provides a membership service that allows individuals to borrow high-end designer handbags and jewelry, catering primarily to fashion-conscious women. Members can choose from four tiers of membership, starting at $45 per month, which grant them access to a wide selection of luxury items with the option to swap or purchase. What makes Vivrelle unique is its offering of unlimited stylist appointments, enhancing the customer experience, and its collaborations with brand partners for exclusive deals. The company's goal is to offer a flexible, cost-effective, and sustainable alternative to traditional luxury fashion ownership.

New York City, New YorkHeadquarters
2018Year Founded
$67.1MTotal Funding
SERIES_BCompany Stage
Consumer Software, Consumer GoodsIndustries
51-200Employees

Benefits

Health Insurance
401(k) Company Match
Stock Options
Remote Work Options
Paid Vacation
Commuter Benefits
Wellness Program

Risks

Shift in aspirational shopper behavior towards travel may reduce demand for luxury rentals.
Increased competition from luxury hotels offering embedded beauty experiences.
Hospitality brands entering retail space could increase competition in luxury market.

Differentiation

Vivrelle offers a unique membership model for luxury fashion rentals.
The company provides unlimited stylist appointments for personalized customer experiences.
Vivrelle collaborates with brand partners for exclusive access to new collections.

Upsides

Vivrelle raised $35 million in Series B funding to accelerate growth.
Partnership with Shopbop enhances accessibility to luxury accessories.
Growing interest in sustainable fashion boosts demand for rental models like Vivrelle.

Funding

Total raised$67.12 M
Latest valuation$175.00 M
StageSERIES_B
EARLY VC
6/30/2022
$8
$130.00 M
$26
$130.00 M