Trifacta specializes in data wrangling, which involves cleaning and preparing raw data for analysis. The company offers a range of products, including Trifacta Wrangler, Wrangler Pro, and Wrangler Enterprise, designed to help businesses and public sector organizations manage large and diverse datasets efficiently. These tools allow users to clean, transform, and visualize their data without needing extensive technical skills, promoting self-service data preparation. Trifacta differentiates itself by partnering with major cloud platforms like AWS, Azure, and Google Cloud, ensuring seamless integration and enhanced capabilities. The company's goal is to help organizations leverage their data effectively for better insights and informed decision-making, focusing on use cases such as fraud detection, customer behavior analytics, and churn analysis.